The Influence of Digital Marketing and Social Media on Product Creativity and Empowerment of Women's Culinary Group of Bojong Kulur Village, Bogor

This study investigated the impact of digital marketing and social media on the creativity of products and the empowerment of culinary groups of women in Bojong Kulur village, Bogor. It also aimed to identify the most important factor in increasing product creativity and culinary group empowerment....

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Bibliographic Details
Main Authors: elfa setiawan, Ahmad Junaidi, Dinda Aulia Rahman
Format: Article
Language:Indonesian
Published: Institut Ilmu Sosial dan Manajemen STIAMI 2023-09-01
Series:Majalah Ilmiah Bijak
Subjects:
Online Access:https://ojs.stiami.ac.id/index.php/bijak/article/view/3372

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