The aplication of electronic commerce in the distribution of insurance services

The paper describes the importance of information and communication technology for the development of the insurance companies, with special emphasis on the current development and potential for further development of marketing, and the distribution of insurance products in particular, which relies o...

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Bibliographic Details
Main Authors: Piljan Ivan, Piljan Tatjana, Cogoljević Dušan
Format: Article
Language:English
Published: Visoka poslovna škola strukovnih studija Prof. dr Radomir Bojković, Kruševac 2016-01-01
Series:Trendovi u Poslovanju
Subjects:
Online Access:http://scindeks-clanci.ceon.rs/data/pdf/2334-816X/2016/2334-816X1602055P.pdf

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