IN MEMORIAM: PROFESSOR PETRE MÂLCOMETE, FOUNDER OF ROMANIAN MARKETING

At the anniversary celebration - 70 years from the founding of the Iasi Branch of the Romanian Academy, we celebrate the leading light of Professor Univ. Dr. Petre Mâlcomete by evoking biographical coordinates with specific quantitative and qualitative accumulations, as well as some characteristics...

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Bibliographic Details
Main Authors: Mariana Lucia BUCUR-SABO, Florin Alexandru LUCA
Format: Article
Language:fra
Published: Romanian Foundation for Business Intelligence 2018-06-01
Series:Management Intercultural
Subjects:
Online Access: http://seaopenresearch.eu/Journals/articles/MI_40_8.pdf