Focus meets motivation: When regulatory focus aligns with approach/avoidance motivation in creative processes

According to Regulatory Focus Theory, two systems determine our strategies to pursue goals – the promotion and the prevention system. Individuals with a dominant promotion system focus on achieving gains, i.e., promoters, and individuals with a dominant prevention system focus on avoiding losses, i....

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Main Authors: Christina Mühlberger, Paul Endrejat, Julius Möller, Daniel Herrmann, Simone Kauffeld, Eva Jonas
Format: Article
Language:English
Published: Frontiers Media S.A. 2022-08-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/articles/10.3389/fpsyg.2022.807875/full
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author Christina Mühlberger
Paul Endrejat
Julius Möller
Daniel Herrmann
Simone Kauffeld
Eva Jonas
author_facet Christina Mühlberger
Paul Endrejat
Julius Möller
Daniel Herrmann
Simone Kauffeld
Eva Jonas
author_sort Christina Mühlberger
collection DOAJ
description According to Regulatory Focus Theory, two systems determine our strategies to pursue goals – the promotion and the prevention system. Individuals with a dominant promotion system focus on achieving gains, i.e., promoters, and individuals with a dominant prevention system focus on avoiding losses, i.e., preventers. Regulatory Fit Theory suggests that a fit between this focus and the situation causes superior performance and makes individuals feel right. We transfer the fit idea to the interaction of dominant regulatory focus (promotion vs. prevention) with motivational direction (approach vs. avoidance motivation). We investigated these interaction effects on individuals’ performance and their experience within creativity workshops. In Study 1 (N1 = 172), using multi-level analyses, we found that a promotion focus was associated with fluency and a prevention focus with elaborated ideas. This effect was stronger, when preventers also scored high on avoidance motivation. Further, preventers experienced more autonomy support and were more satisfied when they scored high on avoidance. Promoters high on approach motivation reported more autonomy support and more satisfaction than preventers high on approach motivation. For Study 2 (N2 = 112), we used an experimental design: After measuring regulatory focus, we manipulated approach vs. avoidance motivation in creativity workshops. Using multi-level analyses, we did not find main or interaction effects on fluency or elaboration but we found interaction effects on participants’ experience of the creativity workshop. Preventers were more satisfied when they received the avoidance condition. Promoters reported less autonomy support, lower satisfaction, and more perceived conflicts within their teams in the avoidance condition.
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spelling doaj.art-49263c0b7f5f433d90523be175159a142022-12-22T02:19:11ZengFrontiers Media S.A.Frontiers in Psychology1664-10782022-08-011310.3389/fpsyg.2022.807875807875Focus meets motivation: When regulatory focus aligns with approach/avoidance motivation in creative processesChristina Mühlberger0Paul Endrejat1Julius Möller2Daniel Herrmann3Simone Kauffeld4Eva Jonas5Department of Psychology, Social Psychology, University of Salzburg, Salzburg, AustriaFaculty of Psychology and Human Movement Science, Industrial and Organizational Psychology, University of Hamburg, Hamburg, GermanyDepartment of Psychology, Social Psychology, University of Salzburg, Salzburg, AustriaDepartment for Pedagogy and General Didactics, Institute for Educational Sciences, Technical University of Braunschweig, Braunschweig, GermanyInstitute of Psychology, Industrial/Organizational and Social Psychology, Technical University of Braunschweig, Braunschweig, GermanyDepartment of Psychology, Social Psychology, University of Salzburg, Salzburg, AustriaAccording to Regulatory Focus Theory, two systems determine our strategies to pursue goals – the promotion and the prevention system. Individuals with a dominant promotion system focus on achieving gains, i.e., promoters, and individuals with a dominant prevention system focus on avoiding losses, i.e., preventers. Regulatory Fit Theory suggests that a fit between this focus and the situation causes superior performance and makes individuals feel right. We transfer the fit idea to the interaction of dominant regulatory focus (promotion vs. prevention) with motivational direction (approach vs. avoidance motivation). We investigated these interaction effects on individuals’ performance and their experience within creativity workshops. In Study 1 (N1 = 172), using multi-level analyses, we found that a promotion focus was associated with fluency and a prevention focus with elaborated ideas. This effect was stronger, when preventers also scored high on avoidance motivation. Further, preventers experienced more autonomy support and were more satisfied when they scored high on avoidance. Promoters high on approach motivation reported more autonomy support and more satisfaction than preventers high on approach motivation. For Study 2 (N2 = 112), we used an experimental design: After measuring regulatory focus, we manipulated approach vs. avoidance motivation in creativity workshops. Using multi-level analyses, we did not find main or interaction effects on fluency or elaboration but we found interaction effects on participants’ experience of the creativity workshop. Preventers were more satisfied when they received the avoidance condition. Promoters reported less autonomy support, lower satisfaction, and more perceived conflicts within their teams in the avoidance condition.https://www.frontiersin.org/articles/10.3389/fpsyg.2022.807875/fullself-regulationregulatory focus/fitapproach/avoidance motivationcreative performancecreative experiencesystem vs. strategy
spellingShingle Christina Mühlberger
Paul Endrejat
Julius Möller
Daniel Herrmann
Simone Kauffeld
Eva Jonas
Focus meets motivation: When regulatory focus aligns with approach/avoidance motivation in creative processes
Frontiers in Psychology
self-regulation
regulatory focus/fit
approach/avoidance motivation
creative performance
creative experience
system vs. strategy
title Focus meets motivation: When regulatory focus aligns with approach/avoidance motivation in creative processes
title_full Focus meets motivation: When regulatory focus aligns with approach/avoidance motivation in creative processes
title_fullStr Focus meets motivation: When regulatory focus aligns with approach/avoidance motivation in creative processes
title_full_unstemmed Focus meets motivation: When regulatory focus aligns with approach/avoidance motivation in creative processes
title_short Focus meets motivation: When regulatory focus aligns with approach/avoidance motivation in creative processes
title_sort focus meets motivation when regulatory focus aligns with approach avoidance motivation in creative processes
topic self-regulation
regulatory focus/fit
approach/avoidance motivation
creative performance
creative experience
system vs. strategy
url https://www.frontiersin.org/articles/10.3389/fpsyg.2022.807875/full
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