The Attitudes of Elderly People Towards Traditional and Innovative Delivery Channels of Financial Services

The Attitudes of Elderly People Towards Traditional and Innovative Delivery Channels of Financial Services

The growing participation of elderly people in the structure of the population is posing new challenges for companies offering products to them. Financial services are an example of such products. Insurance and bank services offered to elderly people through traditional and modern delivery channel...

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Bibliographic Details
Main Author: Bogumił Czerwiński
Format: Article
Language:English
Published: Wydawnictwo Naukowe Wydziału Zarządzania Uniwersytetu Warszawskiego 2016-06-01
Series:Problemy Zarządzania
Subjects:
elderly people
financial services
delivery channels
Online Access:https://pz.wz.uw.edu.pl/resources/html/article/details?id=170030

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