Revolutionizing Education: The Transformative Power of AI Technologies in PR

Revolutionizing Education: The Transformative Power of AI Technologies in PR

In the coming years, Artificial Intelligence (AI) is set to make a profound impact on higher education, particularly within the field of Public Relations (PR). This surge in the adoption of AI technologies in academia is fuelled by compelling factors. AI is on the verge of transforming PR practices...

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Bibliographic Details
Main Author: Manuela Toteva
Format: Article
Language:Bulgarian
Published: South-West University "Neofit Rilski", Department of Sociology, Academic seminar "Media and Education" 2023-12-01
Series:Проблеми на постмодерността
Subjects:
generative AI
ChatGPT
PR education
teaching
Online Access:https://pmpjournal.org/index.php/pmp/article/view/363

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