The Effects of Informational Feedback on the Energy Consumption of Online Services: Some Evidence for the European Union

Information and Communication Technologies (ICT) have scarcely been considered in studies on green consumption. Likewise, little attention has been paid to the effects of informational feedback on household energy ICT-related consumption. This paper aims to fill these gaps in the literature. Using m...

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Main Authors: Ana Salomé García-Muñiz, María Rosalía Vicente
Format: Article
Language:English
Published: MDPI AG 2021-05-01
Series:Energies
Subjects:
Online Access:https://www.mdpi.com/1996-1073/14/10/2940
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author Ana Salomé García-Muñiz
María Rosalía Vicente
author_facet Ana Salomé García-Muñiz
María Rosalía Vicente
author_sort Ana Salomé García-Muñiz
collection DOAJ
description Information and Communication Technologies (ICT) have scarcely been considered in studies on green consumption. Likewise, little attention has been paid to the effects of informational feedback on household energy ICT-related consumption. This paper aims to fill these gaps in the literature. Using microdata from a representative sample of the European Union population, this paper analyzes, in a novel way, whether the provision of information about the energy consumed by online services would make internet users change to a greener ICT consumption behavior. To assess this issue, Heckman type selection models are estimated. The results show that people’s concerns about environmental problems, their environmental activism and self-perceived efficacy as consumers are directly related to the influence that information provision exerts. We also find that frequent internet users and those with better digital skills are more willing to change their online behavior if given information on energy consumption.
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spelling doaj.art-4b08a91f97424607ab9430654cf3b0c12023-11-21T20:25:47ZengMDPI AGEnergies1996-10732021-05-011410294010.3390/en14102940The Effects of Informational Feedback on the Energy Consumption of Online Services: Some Evidence for the European UnionAna Salomé García-Muñiz0María Rosalía Vicente1RegioLab, University of Oviedo, 33006 Oviedo, SpainApplied Economics Department, University of Oviedo, 33006 Oviedo, SpainInformation and Communication Technologies (ICT) have scarcely been considered in studies on green consumption. Likewise, little attention has been paid to the effects of informational feedback on household energy ICT-related consumption. This paper aims to fill these gaps in the literature. Using microdata from a representative sample of the European Union population, this paper analyzes, in a novel way, whether the provision of information about the energy consumed by online services would make internet users change to a greener ICT consumption behavior. To assess this issue, Heckman type selection models are estimated. The results show that people’s concerns about environmental problems, their environmental activism and self-perceived efficacy as consumers are directly related to the influence that information provision exerts. We also find that frequent internet users and those with better digital skills are more willing to change their online behavior if given information on energy consumption.https://www.mdpi.com/1996-1073/14/10/2940energy consumptioninformational feedbackinformation and communication technologies (ICT)internetconsumer efficacyenvironment
spellingShingle Ana Salomé García-Muñiz
María Rosalía Vicente
The Effects of Informational Feedback on the Energy Consumption of Online Services: Some Evidence for the European Union
Energies
energy consumption
informational feedback
information and communication technologies (ICT)
internet
consumer efficacy
environment
title The Effects of Informational Feedback on the Energy Consumption of Online Services: Some Evidence for the European Union
title_full The Effects of Informational Feedback on the Energy Consumption of Online Services: Some Evidence for the European Union
title_fullStr The Effects of Informational Feedback on the Energy Consumption of Online Services: Some Evidence for the European Union
title_full_unstemmed The Effects of Informational Feedback on the Energy Consumption of Online Services: Some Evidence for the European Union
title_short The Effects of Informational Feedback on the Energy Consumption of Online Services: Some Evidence for the European Union
title_sort effects of informational feedback on the energy consumption of online services some evidence for the european union
topic energy consumption
informational feedback
information and communication technologies (ICT)
internet
consumer efficacy
environment
url https://www.mdpi.com/1996-1073/14/10/2940
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