Strategic diagnosis of geocommunication using SWOT analysis in the Varvite Geological Park, São Paulo, Brazil

The central concern for geodiversity conservation is the low perception of its importance and appreciation by society, as the individual rarely values ​​what he does not know. Thus, communication is essential to promote a better perception and comprehension by the public and, consequently, the conse...

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Bibliographic Details
Main Authors: Andrea Duarte Cañizares, Christine Laure Marie Bourotte
Format: Article
Language:English
Published: Serviço Geológico do Brasil (CPRM) 2021-01-01
Series:Journal of the Geological Survey of Brazil
Subjects:
Online Access:https://jgsb.cprm.gov.br/index.php/journal/article/view/118