WHAT IS THE USE OF A SINGLE-CASE STUDY IN MANAGEMENT RESEARCH?

The purpose of this article is to present a defense of the use of single case studies in management research. The defense is necessary because this type of research has been relegated to a secondary role, or even rejected, by many researchers, who consider it unscientific. Evidence of this low statu...

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Main Authors: Fábio Luiz Mariotto, Pedro Pinto Zanni, Gustavo Hermínio Salati Marcondes de Moraes
Format: Article
Language:English
Published: Fundação Getulio Vargas, Escola de Administração de Empresas de São Paulo 2014-06-01
Series:RAE: Revista de Administração de Empresas
Subjects:
Online Access:http://rae.fgv.br/sites/rae.fgv.br/files/artigos/what__is_the_use_of_a_single_case_study_in_management_research.pdf
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author Fábio Luiz Mariotto
Pedro Pinto Zanni
Gustavo Hermínio Salati Marcondes de Moraes
author_facet Fábio Luiz Mariotto
Pedro Pinto Zanni
Gustavo Hermínio Salati Marcondes de Moraes
author_sort Fábio Luiz Mariotto
collection DOAJ
description The purpose of this article is to present a defense of the use of single case studies in management research. The defense is necessary because this type of research has been relegated to a secondary role, or even rejected, by many researchers, who consider it unscientific. Evidence of this low status is the fact that most reputable academic journals in management publish few articles based on single-case studies. In this paper, we examine in detail the objections to the use of such cases in management research. We show the efforts made by some researchers to answer these objections and we show quality criteria for research that are alternatives to the criteria used in the so-called “scientific method.” Our analysis suggests that a better understanding – by researchers with different methodological preferences – of the arguments for each particular use of the single-case study as a research method would allow a better dialogue between researchers and benefit management research as a whole.
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spelling doaj.art-4d74e6b115444d2480da8ffe065879422023-08-02T07:51:03ZengFundação Getulio Vargas, Escola de Administração de Empresas de São PauloRAE: Revista de Administração de Empresas0034-75902178-938X2014-06-01544358369http://dx.doi.org/10.1590/S0034-759020140402WHAT IS THE USE OF A SINGLE-CASE STUDY IN MANAGEMENT RESEARCH?Fábio Luiz Mariotto0Pedro Pinto Zanni1Gustavo Hermínio Salati Marcondes de Moraes2Ph.D. in Business Management at Stanford University, Stanford, California – United States of AmericaProfessor at Escola de Administração de Empresas, Fundação Getulio Vargas, São Paulo, SP - BrazilProfessor at Fundação Escola de Comércio Álvares Penteado, São Paulo, SP - BrazilThe purpose of this article is to present a defense of the use of single case studies in management research. The defense is necessary because this type of research has been relegated to a secondary role, or even rejected, by many researchers, who consider it unscientific. Evidence of this low status is the fact that most reputable academic journals in management publish few articles based on single-case studies. In this paper, we examine in detail the objections to the use of such cases in management research. We show the efforts made by some researchers to answer these objections and we show quality criteria for research that are alternatives to the criteria used in the so-called “scientific method.” Our analysis suggests that a better understanding – by researchers with different methodological preferences – of the arguments for each particular use of the single-case study as a research method would allow a better dialogue between researchers and benefit management research as a whole.http://rae.fgv.br/sites/rae.fgv.br/files/artigos/what__is_the_use_of_a_single_case_study_in_management_research.pdfManagement researchsingle-case studyresearch methodologyscientific methodknowledge acquisition
spellingShingle Fábio Luiz Mariotto
Pedro Pinto Zanni
Gustavo Hermínio Salati Marcondes de Moraes
WHAT IS THE USE OF A SINGLE-CASE STUDY IN MANAGEMENT RESEARCH?
RAE: Revista de Administração de Empresas
Management research
single-case study
research methodology
scientific method
knowledge acquisition
title WHAT IS THE USE OF A SINGLE-CASE STUDY IN MANAGEMENT RESEARCH?
title_full WHAT IS THE USE OF A SINGLE-CASE STUDY IN MANAGEMENT RESEARCH?
title_fullStr WHAT IS THE USE OF A SINGLE-CASE STUDY IN MANAGEMENT RESEARCH?
title_full_unstemmed WHAT IS THE USE OF A SINGLE-CASE STUDY IN MANAGEMENT RESEARCH?
title_short WHAT IS THE USE OF A SINGLE-CASE STUDY IN MANAGEMENT RESEARCH?
title_sort what is the use of a single case study in management research
topic Management research
single-case study
research methodology
scientific method
knowledge acquisition
url http://rae.fgv.br/sites/rae.fgv.br/files/artigos/what__is_the_use_of_a_single_case_study_in_management_research.pdf
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