Webcam-based online eye-tracking for behavioral research

Experiments are increasingly moving online. This poses a major challenge for researchers who rely on in-lab techniques such as eye-tracking. Researchers in computer science have developed web-based eye-tracking applications (WebGazer; Papoutsaki et al., 2016) but they have yet to see them used in be...

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Main Authors: Xiaozhi Yang, Ian Krajbich
Format: Article
Language:English
Published: Cambridge University Press 2021-11-01
Series:Judgment and Decision Making
Subjects:
Online Access:http://journal.sjdm.org/21/210525/jdm210525.pdf
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author Xiaozhi Yang
Ian Krajbich
author_facet Xiaozhi Yang
Ian Krajbich
author_sort Xiaozhi Yang
collection DOAJ
description Experiments are increasingly moving online. This poses a major challenge for researchers who rely on in-lab techniques such as eye-tracking. Researchers in computer science have developed web-based eye-tracking applications (WebGazer; Papoutsaki et al., 2016) but they have yet to see them used in behavioral research. This is likely due to the extensive calibration and validation procedure, inconsistent temporal resolution (Semmelmann and Weigelt, 2018), and the challenge of integrating it into experimental software. Here, we incorporate WebGazer into a JavaScript library widely used by behavioral researchers (jsPsych) and adjust the procedure and code to reduce calibration/validation and improve the temporal resolution (from 100-1000 ms to 20-30 ms). We test this procedure with a decision-making study on Amazon MTurk, replicating previous in-lab findings on the relationship between gaze and choice, with little degradation in spatial or temporal resolution. This provides evidence that online web-based eye-tracking is feasible in behavioral research.
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spelling doaj.art-4df8599f5c77405c858dca35b8ca4f972023-09-02T12:31:19ZengCambridge University PressJudgment and Decision Making1930-29752021-11-0116614851505Webcam-based online eye-tracking for behavioral researchXiaozhi YangIan KrajbichExperiments are increasingly moving online. This poses a major challenge for researchers who rely on in-lab techniques such as eye-tracking. Researchers in computer science have developed web-based eye-tracking applications (WebGazer; Papoutsaki et al., 2016) but they have yet to see them used in behavioral research. This is likely due to the extensive calibration and validation procedure, inconsistent temporal resolution (Semmelmann and Weigelt, 2018), and the challenge of integrating it into experimental software. Here, we incorporate WebGazer into a JavaScript library widely used by behavioral researchers (jsPsych) and adjust the procedure and code to reduce calibration/validation and improve the temporal resolution (from 100-1000 ms to 20-30 ms). We test this procedure with a decision-making study on Amazon MTurk, replicating previous in-lab findings on the relationship between gaze and choice, with little degradation in spatial or temporal resolution. This provides evidence that online web-based eye-tracking is feasible in behavioral research.http://journal.sjdm.org/21/210525/jdm210525.pdfeye-tracking attention online studies decision-making attentional drift diffusion model preferencesnakeywords
spellingShingle Xiaozhi Yang
Ian Krajbich
Webcam-based online eye-tracking for behavioral research
Judgment and Decision Making
eye-tracking
attention
online studies
decision-making
attentional drift diffusion model
preferencesnakeywords
title Webcam-based online eye-tracking for behavioral research
title_full Webcam-based online eye-tracking for behavioral research
title_fullStr Webcam-based online eye-tracking for behavioral research
title_full_unstemmed Webcam-based online eye-tracking for behavioral research
title_short Webcam-based online eye-tracking for behavioral research
title_sort webcam based online eye tracking for behavioral research
topic eye-tracking
attention
online studies
decision-making
attentional drift diffusion model
preferencesnakeywords
url http://journal.sjdm.org/21/210525/jdm210525.pdf
work_keys_str_mv AT xiaozhiyang webcambasedonlineeyetrackingforbehavioralresearch
AT iankrajbich webcambasedonlineeyetrackingforbehavioralresearch