Success Factors and Limitations of Efficient Internal Communication
The article covers the key issues of internal communication within an organization. It highlights the benefits of implementation of transparent communication principles for a company. It identifies objectives and presents selected communication tools. In the article, also guidelines for carrying out...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2015-03-01
|
| Series: | Marketing of Scientific and Research Organizations |
| Subjects: | |
| Online Access: | https://doi.org/10.14611/minib.15.01.2015.04 |
| _version_ | 1797229714508611584 |
|---|---|
| author | Tworzydło Dariusz |
| author_facet | Tworzydło Dariusz |
| author_sort | Tworzydło Dariusz |
| collection | DOAJ |
| description | The article covers the key issues of internal communication within an organization. It highlights the benefits of implementation of transparent communication principles for a company. It identifies objectives and presents selected communication tools. In the article, also guidelines for carrying out research in the context of development of an internal communication strategy can be found. Selected research areas of the process of planning and implementation of strategic assumptions have been presented. Factors limiting effective implementation of an internal communication strategy have been discussed. |
| first_indexed | 2024-04-24T15:16:59Z |
| format | Article |
| id | doaj.art-4e6163221d65428c841c18a2f8c1139c |
| institution | Directory Open Access Journal |
| issn | 2353-8414 |
| language | English |
| last_indexed | 2024-04-24T15:16:59Z |
| publishDate | 2015-03-01 |
| publisher | Sciendo |
| record_format | Article |
| series | Marketing of Scientific and Research Organizations |
| spelling | doaj.art-4e6163221d65428c841c18a2f8c1139c2024-04-02T09:19:22ZengSciendoMarketing of Scientific and Research Organizations2353-84142015-03-01151475810.14611/minib.15.01.2015.04Success Factors and Limitations of Efficient Internal CommunicationTworzydło Dariusz0Institute for Information Society Development, Szczecin, PolandThe article covers the key issues of internal communication within an organization. It highlights the benefits of implementation of transparent communication principles for a company. It identifies objectives and presents selected communication tools. In the article, also guidelines for carrying out research in the context of development of an internal communication strategy can be found. Selected research areas of the process of planning and implementation of strategic assumptions have been presented. Factors limiting effective implementation of an internal communication strategy have been discussed.https://doi.org/10.14611/minib.15.01.2015.04public relationsinternal communicationprrelationsstrategyresearchimage |
| spellingShingle | Tworzydło Dariusz Success Factors and Limitations of Efficient Internal Communication Marketing of Scientific and Research Organizations public relations internal communication pr relations strategy research image |
| title | Success Factors and Limitations of Efficient Internal Communication |
| title_full | Success Factors and Limitations of Efficient Internal Communication |
| title_fullStr | Success Factors and Limitations of Efficient Internal Communication |
| title_full_unstemmed | Success Factors and Limitations of Efficient Internal Communication |
| title_short | Success Factors and Limitations of Efficient Internal Communication |
| title_sort | success factors and limitations of efficient internal communication |
| topic | public relations internal communication pr relations strategy research image |
| url | https://doi.org/10.14611/minib.15.01.2015.04 |
| work_keys_str_mv | AT tworzydłodariusz successfactorsandlimitationsofefficientinternalcommunication |