Information and community for mothers on the Internet: An analysis of the principal Spanish baby websites
The four baby websites with most users in Spain (www.mibebeyyo.com, www.bebesymas.com, www.parabebes.com and www.elbebe.com) are at the centre of the present study. The sites have been analysed from the perspective of the social web, or Web 2.0, focusing on their structure and content throughout on...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universidad de Navarra
2013-01-01
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| Series: | Communication & Society (Formerly Comunicación y Sociedad) |
| Subjects: | |
| Online Access: | https://revistas.unav.edu/index.php/communication-and-society/article/view/36154 |
| _version_ | 1818560818351964160 |
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| author | María del Mar Rodríguez-González Iñigo Marauri-Castillo María José Cantalapiedra-González |
| author_facet | María del Mar Rodríguez-González Iñigo Marauri-Castillo María José Cantalapiedra-González |
| author_sort | María del Mar Rodríguez-González |
| collection | DOAJ |
| description | The four baby websites with most users in Spain (www.mibebeyyo.com,
www.bebesymas.com, www.parabebes.com and www.elbebe.com) are at the centre of the present study. The sites have been analysed from the perspective of the social web, or Web 2.0, focusing on their structure and content throughout one year (from October 2010 to October 2011), as well as on their presence on Facebook and Twitter. Also, user preferences and the levels of user activity and participation were studied. The purpose was to determine how the potential of Web 2.0 is materialised in the very concrete segment of the population that is the target of the websites, mothers and mothers-to-be. |
| first_indexed | 2024-12-14T00:43:08Z |
| format | Article |
| id | doaj.art-4f4cabe5de114132b035f99f4d7168a4 |
| institution | Directory Open Access Journal |
| issn | 2386-7876 |
| language | English |
| last_indexed | 2024-12-14T00:43:08Z |
| publishDate | 2013-01-01 |
| publisher | Universidad de Navarra |
| record_format | Article |
| series | Communication & Society (Formerly Comunicación y Sociedad) |
| spelling | doaj.art-4f4cabe5de114132b035f99f4d7168a42022-12-21T23:24:16ZengUniversidad de NavarraCommunication & Society (Formerly Comunicación y Sociedad)2386-78762013-01-01261234736154Information and community for mothers on the Internet: An analysis of the principal Spanish baby websitesMaría del Mar Rodríguez-GonzálezIñigo Marauri-CastilloMaría José Cantalapiedra-GonzálezThe four baby websites with most users in Spain (www.mibebeyyo.com, www.bebesymas.com, www.parabebes.com and www.elbebe.com) are at the centre of the present study. The sites have been analysed from the perspective of the social web, or Web 2.0, focusing on their structure and content throughout one year (from October 2010 to October 2011), as well as on their presence on Facebook and Twitter. Also, user preferences and the levels of user activity and participation were studied. The purpose was to determine how the potential of Web 2.0 is materialised in the very concrete segment of the population that is the target of the websites, mothers and mothers-to-be.https://revistas.unav.edu/index.php/communication-and-society/article/view/36154mothersbabiesinternetweb 2.0social networking |
| spellingShingle | María del Mar Rodríguez-González Iñigo Marauri-Castillo María José Cantalapiedra-González Information and community for mothers on the Internet: An analysis of the principal Spanish baby websites Communication & Society (Formerly Comunicación y Sociedad) mothers babies internet web 2.0 social networking |
| title | Information and community for mothers on the Internet: An analysis of the principal Spanish baby websites |
| title_full | Information and community for mothers on the Internet: An analysis of the principal Spanish baby websites |
| title_fullStr | Information and community for mothers on the Internet: An analysis of the principal Spanish baby websites |
| title_full_unstemmed | Information and community for mothers on the Internet: An analysis of the principal Spanish baby websites |
| title_short | Information and community for mothers on the Internet: An analysis of the principal Spanish baby websites |
| title_sort | information and community for mothers on the internet an analysis of the principal spanish baby websites |
| topic | mothers babies internet web 2.0 social networking |
| url | https://revistas.unav.edu/index.php/communication-and-society/article/view/36154 |
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