Tourism Marketing Under NetZero emissions: A Case of Sun City Resort

COVID-19 brought new marketing disruptions in the tourism sector amid global traction and action towards carbon neutrality, following the Paris Agreement of 2015 and the Glasgow Pact of achieving NetZero emissions by 2050. Drawing from the Ad Net Zero Guide 10-Point Plan for businesses to infuse cli...

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Bibliographic Details
Main Author: Peter Chihwai
Format: Article
Language:English
Published: AfricaJournals 2023-12-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access:https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_19_12_5se_1893-1909.pdf