SERVQUAL IN HIGHER EDUCATION INSTITUTIONS
Many researchers use SERVQUAL to measure service quality in higher education institutions (HEI). They believe that students are customers and that higher education institution should exceed their expectations. This article uses a literature review to investigate the causes and effects of that paradi...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
IJBLE Scientific Publications Community Inc.
2023-02-01
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| Series: | International Journal of Business, Law, and Education |
| Subjects: | |
| Online Access: | https://ijble.com/index.php/journal/article/view/132 |