Online public health promotion at the local level: An evaluation of four local authority-led marketing campaigns
Objective Local authority-led online campaigns offer the possibility of targeted health promotion to connect local services and residents. This study assesses the evidence for medium (e.g., click-trhoughs) and high (off-line behaviour change) levels of public engagement with four local authority-led...
Main Authors: | Kristin Hanson, Anna-Marie Degas, Daniel Green, Antoine Al-Hosri, Tushna Vandrevala |
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Format: | Article |
Language: | English |
Published: |
SAGE Publishing
2024-01-01
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Series: | Digital Health |
Online Access: | https://doi.org/10.1177/20552076231220151 |
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