PENGARUH INTERNET BANKING, KUALITAS LAYANAN, REPUTASI PRODUK, LOKASI, TERHADAP LOYALITAS NASABAH DENGAN INTERMEDIASI KEPUASAN NASABAH
<p><em>Customer loyalty is one of the important factor that affect the growth of the bank. This research examined the effect of internet banking, service quality, reputation, product, and location on customer loyalty with the intermediation customer satisfaction. As analycal tool in...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universitas Merdeka Malang
2015-12-01
|
| Series: | Jurnal Keuangan dan Perbankan |
| Subjects: | |
| Online Access: | http://jurnal.unmer.ac.id/index.php/jkdp/article/view/43 |
| _version_ | 1818335031993565184 |
|---|---|
| author | ADINOTO NURSIANA |
| author_facet | ADINOTO NURSIANA |
| author_sort | ADINOTO NURSIANA |
| collection | DOAJ |
| description | <p><em>Customer loyalty is one of the important factor that affect the growth of the bank. This research examined the effect of internet banking, service quality, reputation, product, and location on customer loyalty with the intermediation customer satisfaction. As analycal tool in this research is using software LISREL 8.80.</em><em>Result from this research. first, internet banking has a negative and not significant impact on customer satisfaction and customer layalty, second, service quality, reputation, product, and location have a positif and significant impact on customer satistaction, but its have a negative and not significant impact on customer layalty, third, customer satisfaction has a negative and not significant impact on customer loyalty. So as to enhance customer loyalty, banks need to provide the best relationship between bank’s marketer and customer.</em></p> |
| first_indexed | 2024-12-13T14:16:58Z |
| format | Article |
| id | doaj.art-510b6a16d5f0483a95cfe35822db4ee7 |
| institution | Directory Open Access Journal |
| issn | 1410-8089 2443-2687 |
| language | English |
| last_indexed | 2024-12-13T14:16:58Z |
| publishDate | 2015-12-01 |
| publisher | Universitas Merdeka Malang |
| record_format | Article |
| series | Jurnal Keuangan dan Perbankan |
| spelling | doaj.art-510b6a16d5f0483a95cfe35822db4ee72022-12-21T23:42:17ZengUniversitas Merdeka MalangJurnal Keuangan dan Perbankan1410-80892443-26872015-12-0119333PENGARUH INTERNET BANKING, KUALITAS LAYANAN, REPUTASI PRODUK, LOKASI, TERHADAP LOYALITAS NASABAH DENGAN INTERMEDIASI KEPUASAN NASABAHADINOTO NURSIANA0STIE Wiyatamandala<p><em>Customer loyalty is one of the important factor that affect the growth of the bank. This research examined the effect of internet banking, service quality, reputation, product, and location on customer loyalty with the intermediation customer satisfaction. As analycal tool in this research is using software LISREL 8.80.</em><em>Result from this research. first, internet banking has a negative and not significant impact on customer satisfaction and customer layalty, second, service quality, reputation, product, and location have a positif and significant impact on customer satistaction, but its have a negative and not significant impact on customer layalty, third, customer satisfaction has a negative and not significant impact on customer loyalty. So as to enhance customer loyalty, banks need to provide the best relationship between bank’s marketer and customer.</em></p>http://jurnal.unmer.ac.id/index.php/jkdp/article/view/43Internet banking, Service quality, reputation, product, location, customer satisfaction,and customer loyalty. |
| spellingShingle | ADINOTO NURSIANA PENGARUH INTERNET BANKING, KUALITAS LAYANAN, REPUTASI PRODUK, LOKASI, TERHADAP LOYALITAS NASABAH DENGAN INTERMEDIASI KEPUASAN NASABAH Jurnal Keuangan dan Perbankan Internet banking, Service quality, reputation, product, location, customer satisfaction,and customer loyalty. |
| title | PENGARUH INTERNET BANKING, KUALITAS LAYANAN, REPUTASI PRODUK, LOKASI, TERHADAP LOYALITAS NASABAH DENGAN INTERMEDIASI KEPUASAN NASABAH |
| title_full | PENGARUH INTERNET BANKING, KUALITAS LAYANAN, REPUTASI PRODUK, LOKASI, TERHADAP LOYALITAS NASABAH DENGAN INTERMEDIASI KEPUASAN NASABAH |
| title_fullStr | PENGARUH INTERNET BANKING, KUALITAS LAYANAN, REPUTASI PRODUK, LOKASI, TERHADAP LOYALITAS NASABAH DENGAN INTERMEDIASI KEPUASAN NASABAH |
| title_full_unstemmed | PENGARUH INTERNET BANKING, KUALITAS LAYANAN, REPUTASI PRODUK, LOKASI, TERHADAP LOYALITAS NASABAH DENGAN INTERMEDIASI KEPUASAN NASABAH |
| title_short | PENGARUH INTERNET BANKING, KUALITAS LAYANAN, REPUTASI PRODUK, LOKASI, TERHADAP LOYALITAS NASABAH DENGAN INTERMEDIASI KEPUASAN NASABAH |
| title_sort | pengaruh internet banking kualitas layanan reputasi produk lokasi terhadap loyalitas nasabah dengan intermediasi kepuasan nasabah |
| topic | Internet banking, Service quality, reputation, product, location, customer satisfaction,and customer loyalty. |
| url | http://jurnal.unmer.ac.id/index.php/jkdp/article/view/43 |
| work_keys_str_mv | AT adinotonursiana pengaruhinternetbankingkualitaslayananreputasiproduklokasiterhadaployalitasnasabahdenganintermediasikepuasannasabah |