Conséquences narratives de la plateformisation des franchises cinématographiques : le cas de Disney+
Launched in November 2019 in the U.S., the Disney+ VOD platform has centralized Disney's licensed film franchises, particularly “Star Wars” and “Marvel”. Previously scattered across a variety of media and devices, the films and TV series (live action and animated) they feature are now accessibl...
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| Format: | Article |
| Language: | fra |
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Laboratoire Interdisciplinaire Récits Cultures Et Sociétés
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| Series: | Cahiers de Narratologie |
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| Online Access: | https://journals.openedition.org/narratologie/14441 |
| _version_ | 1797314771165380608 |
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| author | Anaïs Goudmand |
| author_facet | Anaïs Goudmand |
| author_sort | Anaïs Goudmand |
| collection | DOAJ |
| description | Launched in November 2019 in the U.S., the Disney+ VOD platform has centralized Disney's licensed film franchises, particularly “Star Wars” and “Marvel”. Previously scattered across a variety of media and devices, the films and TV series (live action and animated) they feature are now accessible on a single interface. The creation of Disney+ has a major impact on the production strategies of the franchises: the “Marvel Cinematic Universe” (“MCU”) already included many series, but their artistic control was then shared with various broadcasters, while it now depends exclusively on Marvel Studios. The evolution is even clearer in the case of “Star Wars”: the universe created by George Lucas is clearly following the path opened by “Marvel”, by extending its content to numerous series planned, in the same way as the upcoming films, according to a calendar fixed several years in advance. This article proposes to study the narrative consequences of this additional step in the logic of media convergence. |
| first_indexed | 2024-03-08T02:51:54Z |
| format | Article |
| id | doaj.art-5177631778a6449eaf746340dcf9985d |
| institution | Directory Open Access Journal |
| issn | 0993-8516 1765-307X |
| language | fra |
| last_indexed | 2024-03-08T02:51:54Z |
| publisher | Laboratoire Interdisciplinaire Récits Cultures Et Sociétés |
| record_format | Article |
| series | Cahiers de Narratologie |
| spelling | doaj.art-5177631778a6449eaf746340dcf9985d2024-02-13T13:09:24ZfraLaboratoire Interdisciplinaire Récits Cultures Et SociétésCahiers de Narratologie0993-85161765-307X4310.4000/narratologie.14441Conséquences narratives de la plateformisation des franchises cinématographiques : le cas de Disney+Anaïs GoudmandLaunched in November 2019 in the U.S., the Disney+ VOD platform has centralized Disney's licensed film franchises, particularly “Star Wars” and “Marvel”. Previously scattered across a variety of media and devices, the films and TV series (live action and animated) they feature are now accessible on a single interface. The creation of Disney+ has a major impact on the production strategies of the franchises: the “Marvel Cinematic Universe” (“MCU”) already included many series, but their artistic control was then shared with various broadcasters, while it now depends exclusively on Marvel Studios. The evolution is even clearer in the case of “Star Wars”: the universe created by George Lucas is clearly following the path opened by “Marvel”, by extending its content to numerous series planned, in the same way as the upcoming films, according to a calendar fixed several years in advance. This article proposes to study the narrative consequences of this additional step in the logic of media convergence.https://journals.openedition.org/narratologie/14441sérialitéPlateformefranchises cinématographiquestransmedia storytellingculture de la convergence« Marvel » |
| spellingShingle | Anaïs Goudmand Conséquences narratives de la plateformisation des franchises cinématographiques : le cas de Disney+ Cahiers de Narratologie sérialité Plateforme franchises cinématographiques transmedia storytelling culture de la convergence « Marvel » |
| title | Conséquences narratives de la plateformisation des franchises cinématographiques : le cas de Disney+ |
| title_full | Conséquences narratives de la plateformisation des franchises cinématographiques : le cas de Disney+ |
| title_fullStr | Conséquences narratives de la plateformisation des franchises cinématographiques : le cas de Disney+ |
| title_full_unstemmed | Conséquences narratives de la plateformisation des franchises cinématographiques : le cas de Disney+ |
| title_short | Conséquences narratives de la plateformisation des franchises cinématographiques : le cas de Disney+ |
| title_sort | consequences narratives de la plateformisation des franchises cinematographiques le cas de disney |
| topic | sérialité Plateforme franchises cinématographiques transmedia storytelling culture de la convergence « Marvel » |
| url | https://journals.openedition.org/narratologie/14441 |
| work_keys_str_mv | AT anaisgoudmand consequencesnarrativesdelaplateformisationdesfranchisescinematographiqueslecasdedisney |