Limits of language: Stylistic, linguistic and modal convergence in blue-collar communication

The present study examines how two Danish manufacturing companies communicate corporate information to blue-collar employees located in foreign production units. By drawing on interview and document data from the companies’ communication departments, this study investigates whether staff at headquar...

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Main Author: Guro R. Sanden
Format: Article
Language:Danish
Published: Aalborg University Open Publishing 2020-03-01
Series:Globe
Online Access:https://130.225.53.24/index.php/globe/article/view/4290
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author Guro R. Sanden
author_facet Guro R. Sanden
author_sort Guro R. Sanden
collection DOAJ
description The present study examines how two Danish manufacturing companies communicate corporate information to blue-collar employees located in foreign production units. By drawing on interview and document data from the companies’ communication departments, this study investigates whether staff at headquarters take any particular considerations into account when they communicate with blue-collar employees. The findings – which are discussed on the basis of communication accommodation theory (CAT) (Giles & Wiemann 1987) and the concept of foreigner talk (Ferguson 1975) – reveal that communication professionals at headquarters converge towards blue-collar employees in three distinct ways: in the form of stylistic, linguistic, and modal convergence. The findings also suggest that the need for convergence arises due to three sector-specific factors, namely the economic geography of manufacturing, the physical work environment of production units, and the educational level of blue-collar employees.
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spelling doaj.art-51af0fa281d44a4dac1a5dbd1b94d7952024-04-02T07:31:46ZdanAalborg University Open PublishingGlobe2246-88382020-03-019Limits of language: Stylistic, linguistic and modal convergence in blue-collar communicationGuro R. Sanden0University of GothenburgThe present study examines how two Danish manufacturing companies communicate corporate information to blue-collar employees located in foreign production units. By drawing on interview and document data from the companies’ communication departments, this study investigates whether staff at headquarters take any particular considerations into account when they communicate with blue-collar employees. The findings – which are discussed on the basis of communication accommodation theory (CAT) (Giles & Wiemann 1987) and the concept of foreigner talk (Ferguson 1975) – reveal that communication professionals at headquarters converge towards blue-collar employees in three distinct ways: in the form of stylistic, linguistic, and modal convergence. The findings also suggest that the need for convergence arises due to three sector-specific factors, namely the economic geography of manufacturing, the physical work environment of production units, and the educational level of blue-collar employees.https://130.225.53.24/index.php/globe/article/view/4290
spellingShingle Guro R. Sanden
Limits of language: Stylistic, linguistic and modal convergence in blue-collar communication
Globe
title Limits of language: Stylistic, linguistic and modal convergence in blue-collar communication
title_full Limits of language: Stylistic, linguistic and modal convergence in blue-collar communication
title_fullStr Limits of language: Stylistic, linguistic and modal convergence in blue-collar communication
title_full_unstemmed Limits of language: Stylistic, linguistic and modal convergence in blue-collar communication
title_short Limits of language: Stylistic, linguistic and modal convergence in blue-collar communication
title_sort limits of language stylistic linguistic and modal convergence in blue collar communication
url https://130.225.53.24/index.php/globe/article/view/4290
work_keys_str_mv AT gurorsanden limitsoflanguagestylisticlinguisticandmodalconvergenceinbluecollarcommunication