Decision-making in product portfolios of pharmaceutical research and development – managing streams of innovation in highly regulated markets

Antti Jekunen Vaasa Oncology Clinic, Vaasa, Finland Abstract: Decision-making is a core function of any drug development firm. Developing drugs demands a firm to be highly innovative, while at the same time the activity is strictly regulated. Successful drug development offers the right to apply fo...

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Bibliographic Details
Main Author: Jekunen A
Format: Article
Language:English
Published: Dove Medical Press 2014-10-01
Series:Drug Design, Development and Therapy
Online Access:http://www.dovepress.com/decision-making-in-product-portfolios-of-pharmaceutical-research-and-d-peer-reviewed-article-DDDT