The Trade-Off between Planning Objectives and Planning Success
The aim of this paper it to analyse, why companies face difficulties in implementing modern planning concepts. For this the paper will discuss and define the terminology and goals of modern planning. Based on this, the article analyses how strategy orientation influences the willingness of companies...
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| Format: | Article |
| Language: | English |
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Sciendo
2016-12-01
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| Series: | Studies in Business and Economics |
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| Online Access: | https://doi.org/10.1515/sbe-2016-0045 |