Social media marketing as a tool of enterprise’s product promotion

The aim of this article. The aim of this article is to analyze the connection and relation between social media marketing and enterprise’s products promotion, to show the importance of using social media in marketing and the role of marketers in this process. The results of the analysis. This artic...

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Bibliographic Details
Main Authors: O.F. Gryshсhenko, A.D. Niesheva
Format: Article
Language:English
Published: Sumy State University 2013-12-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2013_4_86_98.pdf