A Visual Data Storytelling Framework

While the consumption of visual information becomes a daily commodity integrated into our lives, data visualisation is dominated by dashboards and charts. The main contribution of this article is an advanced way to visualise data as a data story. We converged paradigms from digital storytelling, ser...

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Main Authors: Yangjinbo Zhang, Mark Reynolds, Artur Lugmayr, Katarina Damjanov, Ghulam Mubashar Hassan
Format: Article
Language:English
Published: MDPI AG 2022-09-01
Series:Informatics
Subjects:
Online Access:https://www.mdpi.com/2227-9709/9/4/73
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author Yangjinbo Zhang
Mark Reynolds
Artur Lugmayr
Katarina Damjanov
Ghulam Mubashar Hassan
author_facet Yangjinbo Zhang
Mark Reynolds
Artur Lugmayr
Katarina Damjanov
Ghulam Mubashar Hassan
author_sort Yangjinbo Zhang
collection DOAJ
description While the consumption of visual information becomes a daily commodity integrated into our lives, data visualisation is dominated by dashboards and charts. The main contribution of this article is an advanced way to visualise data as a data story. We converged paradigms from digital storytelling, serious games, and data visualisation to turn data into useful insights. The creation, management, and analysis of data have been increasingly given more attention in industry and professional practices. However, the potential of packaging data and analytic results into easily digestible and visually explorable content intended for non-professional audiences has not yet been investigated to its full extent. We contributed towards overcoming the gap between data analytics and data presentation. By integrating a story-like environment and entertainment into data visualisation, we explore the possibilities of efficiently communicating data and insights to general audiences in a casual context. We present this modular approach to customising messages for visual data storytelling from an information and communication perspective, including a test prototype developed to illustrate our data storytelling framework.
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spelling doaj.art-55354e8c824a4e198fa976a248d7c9b42023-11-24T15:36:29ZengMDPI AGInformatics2227-97092022-09-01947310.3390/informatics9040073A Visual Data Storytelling FrameworkYangjinbo Zhang0Mark Reynolds1Artur Lugmayr2Katarina Damjanov3Ghulam Mubashar Hassan4Department of Computer Science and Software Engineering, The University of Western Australia, Perth, WA 6009, AustraliaDepartment of Computer Science and Software Engineering, The University of Western Australia, Perth, WA 6009, AustraliaDepartment of Computer Science, Umea University, 90187 Umea, SwedenSchool of Social Sciences, The University of Western Australia, Perth, WA 6009, AustraliaDepartment of Computer Science and Software Engineering, The University of Western Australia, Perth, WA 6009, AustraliaWhile the consumption of visual information becomes a daily commodity integrated into our lives, data visualisation is dominated by dashboards and charts. The main contribution of this article is an advanced way to visualise data as a data story. We converged paradigms from digital storytelling, serious games, and data visualisation to turn data into useful insights. The creation, management, and analysis of data have been increasingly given more attention in industry and professional practices. However, the potential of packaging data and analytic results into easily digestible and visually explorable content intended for non-professional audiences has not yet been investigated to its full extent. We contributed towards overcoming the gap between data analytics and data presentation. By integrating a story-like environment and entertainment into data visualisation, we explore the possibilities of efficiently communicating data and insights to general audiences in a casual context. We present this modular approach to customising messages for visual data storytelling from an information and communication perspective, including a test prototype developed to illustrate our data storytelling framework.https://www.mdpi.com/2227-9709/9/4/73data storytellingdata visualisationnarrative visualisationinteractive mediainformation designvisual communication
spellingShingle Yangjinbo Zhang
Mark Reynolds
Artur Lugmayr
Katarina Damjanov
Ghulam Mubashar Hassan
A Visual Data Storytelling Framework
Informatics
data storytelling
data visualisation
narrative visualisation
interactive media
information design
visual communication
title A Visual Data Storytelling Framework
title_full A Visual Data Storytelling Framework
title_fullStr A Visual Data Storytelling Framework
title_full_unstemmed A Visual Data Storytelling Framework
title_short A Visual Data Storytelling Framework
title_sort visual data storytelling framework
topic data storytelling
data visualisation
narrative visualisation
interactive media
information design
visual communication
url https://www.mdpi.com/2227-9709/9/4/73
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AT ghulammubasharhassan avisualdatastorytellingframework
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AT markreynolds visualdatastorytellingframework
AT arturlugmayr visualdatastorytellingframework
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