Development of a Theory-Based, Culturally Appropriate Message Library for Use in Interventions to Promote COVID-19 Vaccination Among African Americans: Formative Research

Development of a Theory-Based, Culturally Appropriate Message Library for Use in Interventions to Promote COVID-19 Vaccination Among African Americans: Formative Research

BackgroundDisparities in COVID-19 incidence, hospitalization, and mortality rates among African Americans suggest the need for targeted interventions. Use of targeted, theory-driven messages in behavioral and communication interventions could empower African Americans to enga...

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Bibliographic Details
Main Authors: Jennifer Cunningham-Erves, Heather M Brandt, Maureen Sanderson, Kristin Clarkson, Omaran Lee, David Schlundt, Kemberlee Bonnet, Jamaine Davis
Format: Article
Language:English
Published: JMIR Publications 2022-07-01
Series:JMIR Formative Research
Online Access:https://formative.jmir.org/2022/7/e38781

Internet

https://formative.jmir.org/2022/7/e38781

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