Puzzling Answers to Crosswise Questions: Examining Overall Prevalence Rates, Response Order Effects, and Learning Effects

This validation study on the crosswise model (CM) examines five survey experiments that were implemented in a general population survey. Our first crucial result is that in none of these experiments was the crosswise model able to verifiably reduce social desirability bias. In contrast to most p...

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Main Authors: Sandra Walzenbach, Thomas Hinz
Format: Article
Language:English
Published: European Survey Research Association 2022-11-01
Series:Survey Research Methods
Subjects:
Online Access:https://ojs.ub.uni-konstanz.de/srm/article/view/8010
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author Sandra Walzenbach
Thomas Hinz
author_facet Sandra Walzenbach
Thomas Hinz
author_sort Sandra Walzenbach
collection DOAJ
description This validation study on the crosswise model (CM) examines five survey experiments that were implemented in a general population survey. Our first crucial result is that in none of these experiments was the crosswise model able to verifiably reduce social desirability bias. In contrast to most previous CM applications, we use an experimental design that allows us to distinguish a reduction in social desirability bias from heuristic response behaviour, such as random ticking, leading to false positive or false negative answers. In addition, we provide insights on two potential explanatory mechanisms that have not yet received attention in empirical studies: primacy effects and panel conditioning. We do not find consistent primacy effects, nor does response quality improve due to learning when respondents have had experiences with crosswise models in past survey waves. We interpret our results as evidence that the crosswise model does not work in general population surveys and speculate that the question format causes mistrust in participants.
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spelling doaj.art-5770e783714841b185bf8ecca359093e2023-10-13T07:35:22ZengEuropean Survey Research AssociationSurvey Research Methods1864-33612022-11-0117110.18148/srm/2023.v17i1.8010Puzzling Answers to Crosswise Questions: Examining Overall Prevalence Rates, Response Order Effects, and Learning EffectsSandra WalzenbachThomas Hinz This validation study on the crosswise model (CM) examines five survey experiments that were implemented in a general population survey. Our first crucial result is that in none of these experiments was the crosswise model able to verifiably reduce social desirability bias. In contrast to most previous CM applications, we use an experimental design that allows us to distinguish a reduction in social desirability bias from heuristic response behaviour, such as random ticking, leading to false positive or false negative answers. In addition, we provide insights on two potential explanatory mechanisms that have not yet received attention in empirical studies: primacy effects and panel conditioning. We do not find consistent primacy effects, nor does response quality improve due to learning when respondents have had experiences with crosswise models in past survey waves. We interpret our results as evidence that the crosswise model does not work in general population surveys and speculate that the question format causes mistrust in participants. https://ojs.ub.uni-konstanz.de/srm/article/view/8010crosswise modelrandomized responsesocial desirability biasprimacy effectslearning effectspanel conditioning
spellingShingle Sandra Walzenbach
Thomas Hinz
Puzzling Answers to Crosswise Questions: Examining Overall Prevalence Rates, Response Order Effects, and Learning Effects
Survey Research Methods
crosswise model
randomized response
social desirability bias
primacy effects
learning effects
panel conditioning
title Puzzling Answers to Crosswise Questions: Examining Overall Prevalence Rates, Response Order Effects, and Learning Effects
title_full Puzzling Answers to Crosswise Questions: Examining Overall Prevalence Rates, Response Order Effects, and Learning Effects
title_fullStr Puzzling Answers to Crosswise Questions: Examining Overall Prevalence Rates, Response Order Effects, and Learning Effects
title_full_unstemmed Puzzling Answers to Crosswise Questions: Examining Overall Prevalence Rates, Response Order Effects, and Learning Effects
title_short Puzzling Answers to Crosswise Questions: Examining Overall Prevalence Rates, Response Order Effects, and Learning Effects
title_sort puzzling answers to crosswise questions examining overall prevalence rates response order effects and learning effects
topic crosswise model
randomized response
social desirability bias
primacy effects
learning effects
panel conditioning
url https://ojs.ub.uni-konstanz.de/srm/article/view/8010
work_keys_str_mv AT sandrawalzenbach puzzlinganswerstocrosswisequestionsexaminingoverallprevalenceratesresponseordereffectsandlearningeffects
AT thomashinz puzzlinganswerstocrosswisequestionsexaminingoverallprevalenceratesresponseordereffectsandlearningeffects