SELECTED ANTECEDENTS OF THE IMPORTANCE OF NUTRITION CLAIMS FOR FOOD PROCESSORS AND DISTRIBUTORS

The purpose of this paper is to examine the importance attached to nutrition claims placed on food packaging from the perspective of Polish food processors and distributors. A total of 78 completed questionnaires were obtained with the use of the CAWI methodology. The author used correlations, t-sta...

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Main Author: Paweł Bryła
Format: Article
Language:English
Published: University of Life Sciences in Poznań 2019-07-01
Series:Journal of Agribusiness and Rural Development
Subjects:
Online Access:http://www1.up.poznan.pl/jard/index.php/jard/article/view/1117
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author Paweł Bryła
author_facet Paweł Bryła
author_sort Paweł Bryła
collection DOAJ
description The purpose of this paper is to examine the importance attached to nutrition claims placed on food packaging from the perspective of Polish food processors and distributors. A total of 78 completed questionnaires were obtained with the use of the CAWI methodology. The author used correlations, t-statistics, ANOVAs, and simple and multiple regression analyses. In simple regressions, 6 independent variables turned out to influence the declared importance of nutrition claims in a statistically significant way: 1) perceived credibility of nutrition claims; 2) agreeing that the availability of health-related information is not sufficient for the vast majority of Polish consumers to change their preferences for the choice of foods; 3) strong belief that food products carry too many nutrition claims; 4) self-reported knowledge about the healthiness of one’s diet; 5) respondent age; and 6) seniority of the respondent in the companies surveyed. In a multiple regression model, only variables 1, 2, and 3 remained statistically significant at p < 0.05. An increase in the perceived credibility and stronger agreement with the above statement increase the importance attached to nutrition claims, whereas believing that foods carry an excessive number of nutrition claims reduces it.
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spelling doaj.art-577fe89edd8d430a8d6485c45c6872942022-12-21T20:29:06ZengUniversity of Life Sciences in PoznańJournal of Agribusiness and Rural Development1899-52411899-57722019-07-0152210.17306/J.JARD.2019.01117SELECTED ANTECEDENTS OF THE IMPORTANCE OF NUTRITION CLAIMS FOR FOOD PROCESSORS AND DISTRIBUTORSPaweł Bryła0University of LodzThe purpose of this paper is to examine the importance attached to nutrition claims placed on food packaging from the perspective of Polish food processors and distributors. A total of 78 completed questionnaires were obtained with the use of the CAWI methodology. The author used correlations, t-statistics, ANOVAs, and simple and multiple regression analyses. In simple regressions, 6 independent variables turned out to influence the declared importance of nutrition claims in a statistically significant way: 1) perceived credibility of nutrition claims; 2) agreeing that the availability of health-related information is not sufficient for the vast majority of Polish consumers to change their preferences for the choice of foods; 3) strong belief that food products carry too many nutrition claims; 4) self-reported knowledge about the healthiness of one’s diet; 5) respondent age; and 6) seniority of the respondent in the companies surveyed. In a multiple regression model, only variables 1, 2, and 3 remained statistically significant at p < 0.05. An increase in the perceived credibility and stronger agreement with the above statement increase the importance attached to nutrition claims, whereas believing that foods carry an excessive number of nutrition claims reduces it.http://www1.up.poznan.pl/jard/index.php/jard/article/view/1117nutrition claimshealth-related informationfood processorsfood distributorslabelling
spellingShingle Paweł Bryła
SELECTED ANTECEDENTS OF THE IMPORTANCE OF NUTRITION CLAIMS FOR FOOD PROCESSORS AND DISTRIBUTORS
Journal of Agribusiness and Rural Development
nutrition claims
health-related information
food processors
food distributors
labelling
title SELECTED ANTECEDENTS OF THE IMPORTANCE OF NUTRITION CLAIMS FOR FOOD PROCESSORS AND DISTRIBUTORS
title_full SELECTED ANTECEDENTS OF THE IMPORTANCE OF NUTRITION CLAIMS FOR FOOD PROCESSORS AND DISTRIBUTORS
title_fullStr SELECTED ANTECEDENTS OF THE IMPORTANCE OF NUTRITION CLAIMS FOR FOOD PROCESSORS AND DISTRIBUTORS
title_full_unstemmed SELECTED ANTECEDENTS OF THE IMPORTANCE OF NUTRITION CLAIMS FOR FOOD PROCESSORS AND DISTRIBUTORS
title_short SELECTED ANTECEDENTS OF THE IMPORTANCE OF NUTRITION CLAIMS FOR FOOD PROCESSORS AND DISTRIBUTORS
title_sort selected antecedents of the importance of nutrition claims for food processors and distributors
topic nutrition claims
health-related information
food processors
food distributors
labelling
url http://www1.up.poznan.pl/jard/index.php/jard/article/view/1117
work_keys_str_mv AT pawełbryła selectedantecedentsoftheimportanceofnutritionclaimsforfoodprocessorsanddistributors