Assessing hearing and cognition challenges in consumer processing of televised risk information: Validation of self-reported measures using performance indicators
Public health researchers face important challenges if they wish to include measures of hearing or cognitive ability in risk communication studies. We sought validity evidence for self-report measures of hearing and cognitive ability by comparing those measures to performance-based measures and risk...
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Format: | Article |
Language: | English |
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Elsevier
2018-09-01
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Series: | Preventive Medicine Reports |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2211335518301013 |
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author | Brian G. Southwell Sarah A. Parvanta Mihaela M. Johnson Amie C. O'Donoghue Helen W. Sullivan Sarah E. Ray Cynthia S. Soloe Christine N. Davis Nancy McKenna |
author_facet | Brian G. Southwell Sarah A. Parvanta Mihaela M. Johnson Amie C. O'Donoghue Helen W. Sullivan Sarah E. Ray Cynthia S. Soloe Christine N. Davis Nancy McKenna |
author_sort | Brian G. Southwell |
collection | DOAJ |
description | Public health researchers face important challenges if they wish to include measures of hearing or cognitive ability in risk communication studies. We sought validity evidence for self-report measures of hearing and cognitive ability by comparing those measures to performance-based measures and risk information recall. We measured hearing ability (with audiologist-assisted assessment and self report), cognitive ability (with an established performance task and self report), and reactions to direct-to-consumer prescription drug promotion with adults 18 and older (n = 1064) in North Carolina, USA, in 2017. We found moderate correspondence between self-reported hearing loss and audiologist-assessed hearing loss. Both measures also showed a small negative association with recall of presented risk information. Cognitive ability results suggested less substantial correspondence between self report and performance task and the measures differed in predicting risk recall. Our results suggested a moderately efficient measure for hearing ability for research on risk information exposure and retention, and yet also suggested the need for caution regarding future use of self-reported cognitive ability as a substitute for a performance-based measure. Keywords: Cognition, Evaluation, Hearing, Measurement, Self-rated health, Risk communication |
first_indexed | 2024-04-12T11:46:07Z |
format | Article |
id | doaj.art-57ca73684f7e45618b37b28f63abd803 |
institution | Directory Open Access Journal |
issn | 2211-3355 |
language | English |
last_indexed | 2024-04-12T11:46:07Z |
publishDate | 2018-09-01 |
publisher | Elsevier |
record_format | Article |
series | Preventive Medicine Reports |
spelling | doaj.art-57ca73684f7e45618b37b28f63abd8032022-12-22T03:34:21ZengElsevierPreventive Medicine Reports2211-33552018-09-0111145147Assessing hearing and cognition challenges in consumer processing of televised risk information: Validation of self-reported measures using performance indicatorsBrian G. Southwell0Sarah A. Parvanta1Mihaela M. Johnson2Amie C. O'Donoghue3Helen W. Sullivan4Sarah E. Ray5Cynthia S. Soloe6Christine N. Davis7Nancy McKenna8RTI International, USA; Duke University, USA; University of North Carolina at Chapel Hill, USA; Corresponding author at: RTI International, 3040 E. Cornwallis Road, PO Box 12194, Research Triangle Park, NC 27709, USA.RTI International, USARTI International, USAU. S. Food and Drug Administration, USAU. S. Food and Drug Administration, USARTI International, USARTI International, USARTI International, USAUniversity of North Carolina at Chapel Hill, USAPublic health researchers face important challenges if they wish to include measures of hearing or cognitive ability in risk communication studies. We sought validity evidence for self-report measures of hearing and cognitive ability by comparing those measures to performance-based measures and risk information recall. We measured hearing ability (with audiologist-assisted assessment and self report), cognitive ability (with an established performance task and self report), and reactions to direct-to-consumer prescription drug promotion with adults 18 and older (n = 1064) in North Carolina, USA, in 2017. We found moderate correspondence between self-reported hearing loss and audiologist-assessed hearing loss. Both measures also showed a small negative association with recall of presented risk information. Cognitive ability results suggested less substantial correspondence between self report and performance task and the measures differed in predicting risk recall. Our results suggested a moderately efficient measure for hearing ability for research on risk information exposure and retention, and yet also suggested the need for caution regarding future use of self-reported cognitive ability as a substitute for a performance-based measure. Keywords: Cognition, Evaluation, Hearing, Measurement, Self-rated health, Risk communicationhttp://www.sciencedirect.com/science/article/pii/S2211335518301013 |
spellingShingle | Brian G. Southwell Sarah A. Parvanta Mihaela M. Johnson Amie C. O'Donoghue Helen W. Sullivan Sarah E. Ray Cynthia S. Soloe Christine N. Davis Nancy McKenna Assessing hearing and cognition challenges in consumer processing of televised risk information: Validation of self-reported measures using performance indicators Preventive Medicine Reports |
title | Assessing hearing and cognition challenges in consumer processing of televised risk information: Validation of self-reported measures using performance indicators |
title_full | Assessing hearing and cognition challenges in consumer processing of televised risk information: Validation of self-reported measures using performance indicators |
title_fullStr | Assessing hearing and cognition challenges in consumer processing of televised risk information: Validation of self-reported measures using performance indicators |
title_full_unstemmed | Assessing hearing and cognition challenges in consumer processing of televised risk information: Validation of self-reported measures using performance indicators |
title_short | Assessing hearing and cognition challenges in consumer processing of televised risk information: Validation of self-reported measures using performance indicators |
title_sort | assessing hearing and cognition challenges in consumer processing of televised risk information validation of self reported measures using performance indicators |
url | http://www.sciencedirect.com/science/article/pii/S2211335518301013 |
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