THE INFLUENCE OF ENTREPRENEURIAL SELF EFFICACY ON BUSINESS PERFORMANCE MEDIATED BY INNOVATION AND COMPETITIVE ADVANTAGE VARIABLES: A STUDY OF COFFEE SHOPS IN MALANG RAYA

THE INFLUENCE OF ENTREPRENEURIAL SELF EFFICACY ON BUSINESS PERFORMANCE MEDIATED BY INNOVATION AND COMPETITIVE ADVANTAGE VARIABLES: A STUDY OF COFFEE SHOPS IN MALANG RAYA

This research analyzes the influence of (1) entrepreneurial self-efficacy (X1) on business performance (Y1); (2) entrepreneurial self-efficacy (X1) on innovation (Z1); (3) innovation (Z1) on business performance (Y1); (4) entrepreneurial self-efficacy (X1) on competitive advantage (Z2); and (5) comp...

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Bibliographic Details
Main Authors: Pratama R.A., Rahayu M., Moko W.
Format: Article
Language:English
Published: iVolga Press 2023-08-01
Series:Eurasia: Economics & Business
Subjects:
public service
malang
business
advantage
Online Access:http://econeurasia.com/issue-2023-08/article_08.pdf

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