Consumers’ Preference for Sweet Peppers with different Process Attributes: A Discrete Choice Experiment in Taiwan
Based on an online discrete choice experiment (DCE) this study investigates the relative importance of food label information (country of origin, production methods, chemical residue testing (CRT)) and price for Taiwanese consumers’ in their purchase of sweet peppers. Results show that respondents f...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
CentMa
2016-08-01
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| Series: | International Journal on Food System Dynamics |
| Subjects: | |
| Online Access: | http://centmapress.ilb.uni-bonn.de/ojs/index.php/fsd/article/view/596 |
| _version_ | 1798043124743798784 |
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| author | Ching-Hua Yeh Monika Hartmann |
| author_facet | Ching-Hua Yeh Monika Hartmann |
| author_sort | Ching-Hua Yeh |
| collection | DOAJ |
| description | Based on an online discrete choice experiment (DCE) this study investigates the relative importance of food label information (country of origin, production methods, chemical residue testing (CRT)) and price for Taiwanese consumers’ in their purchase of sweet peppers. Results show that respondents focus mostly on the COO labeling during their sweet-pepper shopping, followed by price. Information concerning CRT results and production methods are of less importance. Our findings also indicate that interaction between attributes matter and that preference for attribute levels differs depending on socioeconomic characteristics. |
| first_indexed | 2024-04-11T22:45:11Z |
| format | Article |
| id | doaj.art-5862c9cf5e4f4613b7e43aad2bf7fb37 |
| institution | Directory Open Access Journal |
| issn | 1869-6945 |
| language | English |
| last_indexed | 2024-04-11T22:45:11Z |
| publishDate | 2016-08-01 |
| publisher | CentMa |
| record_format | Article |
| series | International Journal on Food System Dynamics |
| spelling | doaj.art-5862c9cf5e4f4613b7e43aad2bf7fb372022-12-22T03:58:47ZengCentMaInternational Journal on Food System Dynamics1869-69452016-08-017429331010.18461/ijfsd.v7i4.742509Consumers’ Preference for Sweet Peppers with different Process Attributes: A Discrete Choice Experiment in TaiwanChing-Hua Yeh0Monika Hartmann1Dept. of Agricultural and Food Market Research University of Bonn Bonn, GermanyDept. of Agricultural and Food Market Research University of Bonn Bonn, GermanyBased on an online discrete choice experiment (DCE) this study investigates the relative importance of food label information (country of origin, production methods, chemical residue testing (CRT)) and price for Taiwanese consumers’ in their purchase of sweet peppers. Results show that respondents focus mostly on the COO labeling during their sweet-pepper shopping, followed by price. Information concerning CRT results and production methods are of less importance. Our findings also indicate that interaction between attributes matter and that preference for attribute levels differs depending on socioeconomic characteristics.http://centmapress.ilb.uni-bonn.de/ojs/index.php/fsd/article/view/596choice experimentfood safety informationproduction methodscountry of originlogit models |
| spellingShingle | Ching-Hua Yeh Monika Hartmann Consumers’ Preference for Sweet Peppers with different Process Attributes: A Discrete Choice Experiment in Taiwan International Journal on Food System Dynamics choice experiment food safety information production methods country of origin logit models |
| title | Consumers’ Preference for Sweet Peppers with different Process Attributes: A Discrete Choice Experiment in Taiwan |
| title_full | Consumers’ Preference for Sweet Peppers with different Process Attributes: A Discrete Choice Experiment in Taiwan |
| title_fullStr | Consumers’ Preference for Sweet Peppers with different Process Attributes: A Discrete Choice Experiment in Taiwan |
| title_full_unstemmed | Consumers’ Preference for Sweet Peppers with different Process Attributes: A Discrete Choice Experiment in Taiwan |
| title_short | Consumers’ Preference for Sweet Peppers with different Process Attributes: A Discrete Choice Experiment in Taiwan |
| title_sort | consumers preference for sweet peppers with different process attributes a discrete choice experiment in taiwan |
| topic | choice experiment food safety information production methods country of origin logit models |
| url | http://centmapress.ilb.uni-bonn.de/ojs/index.php/fsd/article/view/596 |
| work_keys_str_mv | AT chinghuayeh consumerspreferenceforsweetpepperswithdifferentprocessattributesadiscretechoiceexperimentintaiwan AT monikahartmann consumerspreferenceforsweetpepperswithdifferentprocessattributesadiscretechoiceexperimentintaiwan |