Determinants of customer satisfaction and loyalty Waroeng Steak Restaurant in DKI Jakarta

Determinants of customer satisfaction and loyalty Waroeng Steak Restaurant in DKI Jakarta

AbstractThis study aims to determine the effect of facilities, brand image, product quality, promotion, and service quality on customer satisfaction and loyalty at Waroeng Steak Restaurants in DKI Jakarta. This research design is descriptive and quantitative explanatory, with a multivariate analysis...

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Bibliographic Details
Main Authors: Endang Saefuddin Mubarok, Budi Subarjo, Raihan Raihan, Wiwin Wiwin, Euis Bandawaty
Format: Article
Language:English
Published: Taylor & Francis Group 2023-12-01
Series:Cogent Business & Management
Subjects:
facilities
brand image
product quality
promotion
service quality
satisfaction
Online Access:https://www.tandfonline.com/doi/10.1080/23311975.2023.2282739

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