Demographical Analysis and Cultural Characteristic to Attract Japanese Tourists to Indonesia
Japan is one of the biggest international tourist contributors to Indonesia. However, in recent years, there is a negative growth. It is caused by the demographical change of the Japanese population and outbound. Hence, research about the cultural ethnicity and social conditions affecting internatio...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Bina Nusantara University
2021-10-01
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| Series: | Binus Business Review |
| Subjects: | |
| Online Access: | https://journal.binus.ac.id/index.php/BBR/article/view/6789 |
| _version_ | 1797766783502909440 |
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| author | Agita Arrasy Asthu William Kalua Putra |
| author_facet | Agita Arrasy Asthu William Kalua Putra |
| author_sort | Agita Arrasy Asthu |
| collection | DOAJ |
| description | Japan is one of the biggest international tourist contributors to Indonesia. However, in recent years, there is a negative growth. It is caused by the demographical change of the Japanese population and outbound. Hence, research about the cultural ethnicity and social conditions affecting international travelers' behavior in tourism activities is needed. The research focused on the segmentation and strategies to attract foreign tourist which Indonesia would carry. The applied research method was a qualitative descriptive approach that utilized secondary data, such as demographical data and cultural characteristics. Data were taken from the Central Bureau of Statistics of the Republic of Indonesia, Ministry of Tourism and Creative Economy of the Republic of Indonesia, World Bank, and Statistics Bureau of Japan. Then, those data were analyzed by a descriptive statistics method. The result intends to formulate a strategy to seek more potential tourist growth from a Japanese market. The result shows four strategic efforts that Indonesia can take to maximize the potential for the arrival of foreign tourists from Japan. The government can consider the increased number of “silver age” and adult female workers (Joshitabi), which dominate the travelers’ segment to Indonesia, and pay attention to air connectivity and unique cultural characteristic of Japan. |
| first_indexed | 2024-03-12T20:29:14Z |
| format | Article |
| id | doaj.art-58d4a8494ccd4a7bb575f7e4a87efc01 |
| institution | Directory Open Access Journal |
| issn | 2087-1228 2476-9053 |
| language | English |
| last_indexed | 2024-03-12T20:29:14Z |
| publishDate | 2021-10-01 |
| publisher | Bina Nusantara University |
| record_format | Article |
| series | Binus Business Review |
| spelling | doaj.art-58d4a8494ccd4a7bb575f7e4a87efc012023-08-02T00:13:39ZengBina Nusantara UniversityBinus Business Review2087-12282476-90532021-10-0112323123910.21512/bbr.v12i3.67895862Demographical Analysis and Cultural Characteristic to Attract Japanese Tourists to IndonesiaAgita Arrasy Asthu0William Kalua Putra1Ministry of Tourism and Creative Economy Republic of IndonesiaMinistry of Tourism and Creative Economy Republic of IndonesiaJapan is one of the biggest international tourist contributors to Indonesia. However, in recent years, there is a negative growth. It is caused by the demographical change of the Japanese population and outbound. Hence, research about the cultural ethnicity and social conditions affecting international travelers' behavior in tourism activities is needed. The research focused on the segmentation and strategies to attract foreign tourist which Indonesia would carry. The applied research method was a qualitative descriptive approach that utilized secondary data, such as demographical data and cultural characteristics. Data were taken from the Central Bureau of Statistics of the Republic of Indonesia, Ministry of Tourism and Creative Economy of the Republic of Indonesia, World Bank, and Statistics Bureau of Japan. Then, those data were analyzed by a descriptive statistics method. The result intends to formulate a strategy to seek more potential tourist growth from a Japanese market. The result shows four strategic efforts that Indonesia can take to maximize the potential for the arrival of foreign tourists from Japan. The government can consider the increased number of “silver age” and adult female workers (Joshitabi), which dominate the travelers’ segment to Indonesia, and pay attention to air connectivity and unique cultural characteristic of Japan.https://journal.binus.ac.id/index.php/BBR/article/view/6789demographical analysiscultural characteristic japanese tourists |
| spellingShingle | Agita Arrasy Asthu William Kalua Putra Demographical Analysis and Cultural Characteristic to Attract Japanese Tourists to Indonesia Binus Business Review demographical analysis cultural characteristic japanese tourists |
| title | Demographical Analysis and Cultural Characteristic to Attract Japanese Tourists to Indonesia |
| title_full | Demographical Analysis and Cultural Characteristic to Attract Japanese Tourists to Indonesia |
| title_fullStr | Demographical Analysis and Cultural Characteristic to Attract Japanese Tourists to Indonesia |
| title_full_unstemmed | Demographical Analysis and Cultural Characteristic to Attract Japanese Tourists to Indonesia |
| title_short | Demographical Analysis and Cultural Characteristic to Attract Japanese Tourists to Indonesia |
| title_sort | demographical analysis and cultural characteristic to attract japanese tourists to indonesia |
| topic | demographical analysis cultural characteristic japanese tourists |
| url | https://journal.binus.ac.id/index.php/BBR/article/view/6789 |
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