ORGANICS CONSUMPTION FROM A SOCIOLOGICAL PERSPECTIVE: ANALYZING A SPECIALTY MARKET IN FLORIANÓPOLIS-SC.
Abstract In order to contribute to the comprehension of the current situation of organic markets, this research investigates a prominent case at Florianopolis: Cantinho Especial Market. The methodology employed in this study involved six months of analysis of the market's institutional website...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Associação Nacional de Pós-Graduação e Pesquisa em Ambiente e Sociedade (ANPPAS)
2017-03-01
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| Series: | Ambiente & Sociedade |
| Subjects: | |
| Online Access: | http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1414-753X2017000100147&tlng=pt |
| _version_ | 1798016261123211264 |
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| author | BRUNO C. BARREIROS MARCIA DA SILVA MAZON |
| author_facet | BRUNO C. BARREIROS MARCIA DA SILVA MAZON |
| author_sort | BRUNO C. BARREIROS |
| collection | DOAJ |
| description | Abstract In order to contribute to the comprehension of the current situation of organic markets, this research investigates a prominent case at Florianopolis: Cantinho Especial Market. The methodology employed in this study involved six months of analysis of the market's institutional website (fan page) in a social network, eight months of unsystematic observations at the market and nine interviews with agents both from supply and demand. We argue here that recurrent categories used in sociological research on organic markets, such as political consumerism and ecological ethics, are sparser among this market participant agents. Instead of these recurrent categories, we realize that organics are in the display window acting as decoys to a distinctive symbolic exchanges market. These symbolic trades when combined together reflect a lifestyle marked by the praise of the exoticism and the cosmopolitanism. |
| first_indexed | 2024-04-11T15:47:59Z |
| format | Article |
| id | doaj.art-58ecb8819ab940ce8b2246f3f7699a26 |
| institution | Directory Open Access Journal |
| issn | 1414-753X |
| language | English |
| last_indexed | 2024-04-11T15:47:59Z |
| publishDate | 2017-03-01 |
| publisher | Associação Nacional de Pós-Graduação e Pesquisa em Ambiente e Sociedade (ANPPAS) |
| record_format | Article |
| series | Ambiente & Sociedade |
| spelling | doaj.art-58ecb8819ab940ce8b2246f3f7699a262022-12-22T04:15:28ZengAssociação Nacional de Pós-Graduação e Pesquisa em Ambiente e Sociedade (ANPPAS)Ambiente & Sociedade1414-753X2017-03-0120114716410.1590/1809-4422asoc20150077r2v2012017ORGANICS CONSUMPTION FROM A SOCIOLOGICAL PERSPECTIVE: ANALYZING A SPECIALTY MARKET IN FLORIANÓPOLIS-SC.BRUNO C. BARREIROSMARCIA DA SILVA MAZONAbstract In order to contribute to the comprehension of the current situation of organic markets, this research investigates a prominent case at Florianopolis: Cantinho Especial Market. The methodology employed in this study involved six months of analysis of the market's institutional website (fan page) in a social network, eight months of unsystematic observations at the market and nine interviews with agents both from supply and demand. We argue here that recurrent categories used in sociological research on organic markets, such as political consumerism and ecological ethics, are sparser among this market participant agents. Instead of these recurrent categories, we realize that organics are in the display window acting as decoys to a distinctive symbolic exchanges market. These symbolic trades when combined together reflect a lifestyle marked by the praise of the exoticism and the cosmopolitanism.http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1414-753X2017000100147&tlng=ptMarketOrganicsSociology of tastes |
| spellingShingle | BRUNO C. BARREIROS MARCIA DA SILVA MAZON ORGANICS CONSUMPTION FROM A SOCIOLOGICAL PERSPECTIVE: ANALYZING A SPECIALTY MARKET IN FLORIANÓPOLIS-SC. Ambiente & Sociedade Market Organics Sociology of tastes |
| title | ORGANICS CONSUMPTION FROM A SOCIOLOGICAL PERSPECTIVE: ANALYZING A SPECIALTY MARKET IN FLORIANÓPOLIS-SC. |
| title_full | ORGANICS CONSUMPTION FROM A SOCIOLOGICAL PERSPECTIVE: ANALYZING A SPECIALTY MARKET IN FLORIANÓPOLIS-SC. |
| title_fullStr | ORGANICS CONSUMPTION FROM A SOCIOLOGICAL PERSPECTIVE: ANALYZING A SPECIALTY MARKET IN FLORIANÓPOLIS-SC. |
| title_full_unstemmed | ORGANICS CONSUMPTION FROM A SOCIOLOGICAL PERSPECTIVE: ANALYZING A SPECIALTY MARKET IN FLORIANÓPOLIS-SC. |
| title_short | ORGANICS CONSUMPTION FROM A SOCIOLOGICAL PERSPECTIVE: ANALYZING A SPECIALTY MARKET IN FLORIANÓPOLIS-SC. |
| title_sort | organics consumption from a sociological perspective analyzing a specialty market in florianopolis sc |
| topic | Market Organics Sociology of tastes |
| url | http://www.scielo.br/scielo.php?script=sci_arttext&pid=S1414-753X2017000100147&tlng=pt |
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