The Role of Regional Contrast Changes and Asymmetry in Facial Attractiveness Related to Cosmetic Use

This study collected behavioral data for testing how regional contrast changes due to the addition of cosmetics would affect attractiveness ratings. In addition, we used an established model of asymmetry to look for a correlation between changes in attractiveness related to the application of cosmet...

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Main Authors: Amanda C. Killian, Sinjini Mitra, Jessie J. Peissig
Format: Article
Language:English
Published: Frontiers Media S.A. 2018-12-01
Series:Frontiers in Psychology
Subjects:
Online Access:https://www.frontiersin.org/article/10.3389/fpsyg.2018.02448/full
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author Amanda C. Killian
Sinjini Mitra
Jessie J. Peissig
author_facet Amanda C. Killian
Sinjini Mitra
Jessie J. Peissig
author_sort Amanda C. Killian
collection DOAJ
description This study collected behavioral data for testing how regional contrast changes due to the addition of cosmetics would affect attractiveness ratings. In addition, we used an established model of asymmetry to look for a correlation between changes in attractiveness related to the application of cosmetics to specific regions of the face and changes in symmetry. Using this asymmetry model we compared female faces with and without makeup. Specifically, we used a highly controlled set of grayscale faces in which makeup application was standardized to explore these issues from a perceptual perspective. The human data showed that adding upper eye makeup significantly increased attractiveness ratings. In contrast, increases in contrast to the lower eyes and lips did not lead to increases in attractiveness ratings; application of cosmetics to the lower eyes led to a significant decrease in attractiveness. We found that for the makeup condition that led to increased attractiveness, asymmetry did not change significantly when makeup was applied to the female faces. This suggests a role for mechanisms other than symmetry related to increases in attractiveness related to makeup use in females.
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spelling doaj.art-59544d0b4fd2459482d9017bdace7e3b2022-12-21T18:56:41ZengFrontiers Media S.A.Frontiers in Psychology1664-10782018-12-01910.3389/fpsyg.2018.02448416853The Role of Regional Contrast Changes and Asymmetry in Facial Attractiveness Related to Cosmetic UseAmanda C. Killian0Sinjini Mitra1Jessie J. Peissig2Department of Psychology, California State University, Fullerton, Fullerton, CA, United StatesInformation Systems and Decision Sciences Department, California State University, Fullerton, Fullerton, CA, United StatesDepartment of Psychology, California State University, Fullerton, Fullerton, CA, United StatesThis study collected behavioral data for testing how regional contrast changes due to the addition of cosmetics would affect attractiveness ratings. In addition, we used an established model of asymmetry to look for a correlation between changes in attractiveness related to the application of cosmetics to specific regions of the face and changes in symmetry. Using this asymmetry model we compared female faces with and without makeup. Specifically, we used a highly controlled set of grayscale faces in which makeup application was standardized to explore these issues from a perceptual perspective. The human data showed that adding upper eye makeup significantly increased attractiveness ratings. In contrast, increases in contrast to the lower eyes and lips did not lead to increases in attractiveness ratings; application of cosmetics to the lower eyes led to a significant decrease in attractiveness. We found that for the makeup condition that led to increased attractiveness, asymmetry did not change significantly when makeup was applied to the female faces. This suggests a role for mechanisms other than symmetry related to increases in attractiveness related to makeup use in females.https://www.frontiersin.org/article/10.3389/fpsyg.2018.02448/fullface perceptionattractivenessasymmetrycontrastfacial cosmeticsmakeup
spellingShingle Amanda C. Killian
Sinjini Mitra
Jessie J. Peissig
The Role of Regional Contrast Changes and Asymmetry in Facial Attractiveness Related to Cosmetic Use
Frontiers in Psychology
face perception
attractiveness
asymmetry
contrast
facial cosmetics
makeup
title The Role of Regional Contrast Changes and Asymmetry in Facial Attractiveness Related to Cosmetic Use
title_full The Role of Regional Contrast Changes and Asymmetry in Facial Attractiveness Related to Cosmetic Use
title_fullStr The Role of Regional Contrast Changes and Asymmetry in Facial Attractiveness Related to Cosmetic Use
title_full_unstemmed The Role of Regional Contrast Changes and Asymmetry in Facial Attractiveness Related to Cosmetic Use
title_short The Role of Regional Contrast Changes and Asymmetry in Facial Attractiveness Related to Cosmetic Use
title_sort role of regional contrast changes and asymmetry in facial attractiveness related to cosmetic use
topic face perception
attractiveness
asymmetry
contrast
facial cosmetics
makeup
url https://www.frontiersin.org/article/10.3389/fpsyg.2018.02448/full
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