Antecedents of involvement in traditional food products in chinese food restaurants and its effect on customer intention
Purpose – On-site dining at restaurants can create a positive or negative feeling that affects customer attitudes, but this activity was affected by COVID-19 pandemic. After the pandemic has subsided, on-site dining behaviour began to recover, and restaurants need a competitive advantage to be su...
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| Format: | Article |
| Language: | English |
| Published: |
Faculty of tourism and hospitality management
2023-08-01
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| Series: | Tourism and Hospitality Management |
| Subjects: | |
| Online Access: | https://thm.fthm.hr/images/issues/vol29no3/7_Sutanto_Antonio |