Global Account Management for Sales Organization in Multinational Companies

Global Account Management for Sales Organization in Multinational Companies

A Global Company is not just a Multinational Company, but on top it has developed an organizational structure, an overall governance and a set of operational decision making processes which allow running a significant percentage of business processes as a unique body across borders. Successful Globa...

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Bibliographic Details
Main Author:	Tino Canegrati
Format:	Article
Language:	English
Published:	Niccolò Cusano University-Rome 2009-01-01
Series:	Symphonya
Subjects:	market-driven management global companies multinational companies vision global account management sales organization corporate culture corporate responsibility
Online Access:	https://symphonya.unicusano.it/index.php/sym/article/view/9352

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