STRATEGY OF FORMATION OF THE BRAND OF UNIVERSITY IN MODERN EDUCATIONAL SPACE

The complex of tools is presented in article for formation of a brand of university which will distinguish him from analogs in the market and will provide effective advance of higher education institution in modern educational space. Relevance of research is caused by sharply increased demand for ed...

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Bibliographic Details
Main Author: A. S. Karikova
Format: Article
Language:Russian
Published: Real Economics Publishing House 2021-05-01
Series:Стратегические решения и риск-менеджмент
Subjects:
Online Access:https://www.jsdrm.ru/jour/article/view/927