Reframing treason: metaphors of change and progress in new Labour discourse
This article presents a qualitative and quantitative corpus study based on three new Labour election manifestos (1997, 2001 and 2005), as a preliminary analysis of metaphors of change and progress in new Labour discourse. In addition to providing a detailed description of the concept of change and i...
| Main Authors: | , |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Association Française de Linguistique Cognitive
2009-12-01
|
| Series: | CogniTextes |
| Subjects: | |
| Online Access: | http://journals.openedition.org/cognitextes/248 |
| _version_ | 1818336548658085888 |
|---|---|
| author | Emilie L’Hôte Maarten Lemmens |
| author_facet | Emilie L’Hôte Maarten Lemmens |
| author_sort | Emilie L’Hôte |
| collection | DOAJ |
| description | This article presents a qualitative and quantitative corpus study based on three new Labour election manifestos (1997, 2001 and 2005), as a preliminary analysis of metaphors of change and progress in new Labour discourse. In addition to providing a detailed description of the concept of change and its versatility, it shows that new Labour has systematically presented itself as the agent of positive change. This is achieved through careful use of various metaphors of time and of the tight link between time metaphors and chain-of-event metaphors. We argue that the reason change is portrayed in such a positive light in new Labour discourse is because it allows for the reframing of the party’s own transformation: it is as desirable as change and the future are, and can no longer be perceived as a case of treason to the ideals of Labour. This study is the first step to a larger analysis on a wider corpus including speeches, theoretical articles as well as manifestos. |
| first_indexed | 2024-12-13T14:41:05Z |
| format | Article |
| id | doaj.art-5be3bb7ff7db492390dd3397fd7a1fe8 |
| institution | Directory Open Access Journal |
| issn | 1958-5322 |
| language | English |
| last_indexed | 2024-12-13T14:41:05Z |
| publishDate | 2009-12-01 |
| publisher | Association Française de Linguistique Cognitive |
| record_format | Article |
| series | CogniTextes |
| spelling | doaj.art-5be3bb7ff7db492390dd3397fd7a1fe82022-12-21T23:41:36ZengAssociation Française de Linguistique CognitiveCogniTextes1958-53222009-12-0110.4000/cognitextes.248Reframing treason: metaphors of change and progress in new Labour discourseEmilie L’HôteMaarten LemmensThis article presents a qualitative and quantitative corpus study based on three new Labour election manifestos (1997, 2001 and 2005), as a preliminary analysis of metaphors of change and progress in new Labour discourse. In addition to providing a detailed description of the concept of change and its versatility, it shows that new Labour has systematically presented itself as the agent of positive change. This is achieved through careful use of various metaphors of time and of the tight link between time metaphors and chain-of-event metaphors. We argue that the reason change is portrayed in such a positive light in new Labour discourse is because it allows for the reframing of the party’s own transformation: it is as desirable as change and the future are, and can no longer be perceived as a case of treason to the ideals of Labour. This study is the first step to a larger analysis on a wider corpus including speeches, theoretical articles as well as manifestos.http://journals.openedition.org/cognitextes/248changediscourse analysismetaphornew Labourquantitative analysissign language |
| spellingShingle | Emilie L’Hôte Maarten Lemmens Reframing treason: metaphors of change and progress in new Labour discourse CogniTextes change discourse analysis metaphor new Labour quantitative analysis sign language |
| title | Reframing treason: metaphors of change and progress in new Labour discourse |
| title_full | Reframing treason: metaphors of change and progress in new Labour discourse |
| title_fullStr | Reframing treason: metaphors of change and progress in new Labour discourse |
| title_full_unstemmed | Reframing treason: metaphors of change and progress in new Labour discourse |
| title_short | Reframing treason: metaphors of change and progress in new Labour discourse |
| title_sort | reframing treason metaphors of change and progress in new labour discourse |
| topic | change discourse analysis metaphor new Labour quantitative analysis sign language |
| url | http://journals.openedition.org/cognitextes/248 |
| work_keys_str_mv | AT emilielhote reframingtreasonmetaphorsofchangeandprogressinnewlabourdiscourse AT maartenlemmens reframingtreasonmetaphorsofchangeandprogressinnewlabourdiscourse |