STRATEGI PEMASARAN PAKET WISATA PADA PT. PANDAWA LIMA TOUR AND TRAVEL INDONESIA DI DENPASAR

STRATEGI PEMASARAN PAKET WISATA PADA PT. PANDAWA LIMA TOUR AND TRAVEL INDONESIA DI DENPASAR

This research is about the marketing strategies implemented by PT. Pandawa Lima Tour and Travel tour packages. Company offers tour packages in Bali and beyond Bali tour packages with variety of facilities. As a common general company, PT. Pandawa Lima Tour and Travel has the objective to make profit...

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Bibliographic Details
Main Authors: I Gede Adhi Suputra Arimbawa PG., I GPB. Sasrawan Mananda, I Putu Sudana
Format: Article
Language:Indonesian
Published: Universitas Udayana 2017-01-01
Series:Jurnal IPTA
Subjects:
Marketing Strategy, Package Tour
Online Access:https://ojs.unud.ac.id/index.php/pariwisata/article/view/26905

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