PENGARUH CITRA MEREK (BRAND IMAGE) DAN KEPUASAN WISATAWAN TERHADAP LOYALITAS WISATAWAN PADA BALI ADVENTURE RAFTING
ith loyalty and high power of buying. Research impact of brand image and guest satisfaction on customer loyalty is important to do in order to obtain an explanation of the relationship between brand image and customer satisfaction on customer loyalty. The purpose of this study is 1) to identify the...
Main Authors: | Ardilla Nathaurisia, Yayu Indrawati, I GPB. Sasrawan Mananda |
---|---|
Format: | Article |
Language: | Indonesian |
Published: |
Universitas Udayana
2017-01-01
|
Series: | Jurnal IPTA |
Subjects: | |
Online Access: | https://ojs.unud.ac.id/index.php/pariwisata/article/view/26846 |
Similar Items
-
PENGARUH HARGA DAN KUALITAS PELAYANAN TERHADAP LOYALITAS MELALUI KEPUASAN WISATAWAN NUSANTARA PADA MASKAPAI LION AIR DI BALI
by: Christian Hamonangan Sinaga, et al.
Published: (2017-01-01) -
PENGARUH HARGA DAN CITRA MEREK TERHADAP KEPUTUSAN PEMBELIAN TIKET MASKAPAI CITILINK OLEH WISATAWAN NUSANTARA DI BANDARA NGURAH RAI, BALI
by: I Gede Cahaya Adi Putra, et al.
Published: (2017-01-01) -
PENGARUH KUALITAS PELAYANAN DAN FASILITAS TERHADAP KEPUASAN WISATAWAN NUSANTARA DI DAYA TARIK WISATA KEBUN RAYA “EKA KARYA” BALI
by: Angga Suputra Jayadi, et al.
Published: (2023-01-01) -
FAKTOR YANG MEMPENGARUHI KEPUTUSAN WISATAWAN DOMESTIK KE CAFE EL LAGO, KINTAMANI, BALI
by: Rina El Diana Ridwan, et al.
Published: (2023-07-01) -
PENGARUH KEPUASAN, KEPERCAYAAN DAN HARGA TERHADAP LOYALITAS WISATAWAN PENGGUNA LAYANAN BOOKING.COM
by: Ni Luh Lisa Wulandari, et al.
Published: (2017-01-01)