Experience Design, Virtual Reality and Media Hybridization for the Digital Communication Inside Museums

Experience design, both in real and in virtual museums, is very complex to be planned, even more when digital contents are juxtaposed to real collections. Researchers in this field, curators, creatives and software developers must work together in order to evolve towards a more efficient interconnec...

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Main Author: Eva Pietroni
Format: Article
Language:English
Published: MDPI AG 2019-10-01
Series:Applied System Innovation
Subjects:
Online Access:https://www.mdpi.com/2571-5577/2/4/35
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author Eva Pietroni
author_facet Eva Pietroni
author_sort Eva Pietroni
collection DOAJ
description Experience design, both in real and in virtual museums, is very complex to be planned, even more when digital contents are juxtaposed to real collections. Researchers in this field, curators, creatives and software developers must work together in order to evolve towards a more efficient interconnection among visitors, collections and digital applications. This paper deals with such an interconnection, providing a theoretical background and practical guidelines, on the basis of museum studies and of the author’s research experience in this domain, supported by the results of surveys carried out on European museums visitors dealing with digital technologies. Media hybridization has a long and evolving tradition and it can contribute to transmit culture in engaging way to the public, respecting the scientific plausibility of contents. The choice of narrative structures and styles, as well as of interaction paradigms and technologies, is deeply conditioned by a series of factors that will be examined in detail. A general “direction” is needed to arouse in the visitor a feeling of confidence and trust, expectation and discovery that makes him/her feel at the center of an emotional and creative experience, of a progressive appropriation of meaning. Various typologies of experiences will be discussed and compared.
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spelling doaj.art-5dff462dbb9943ba9609c40e6dec33a72022-12-22T01:49:44ZengMDPI AGApplied System Innovation2571-55772019-10-01243510.3390/asi2040035asi2040035Experience Design, Virtual Reality and Media Hybridization for the Digital Communication Inside MuseumsEva Pietroni0CNR, Department of Human and Social Science and Cultural Heritage (DSU), Institute of Sciences for Cultural Heritage (CNR ISPC), 00015 Rome, ItalyExperience design, both in real and in virtual museums, is very complex to be planned, even more when digital contents are juxtaposed to real collections. Researchers in this field, curators, creatives and software developers must work together in order to evolve towards a more efficient interconnection among visitors, collections and digital applications. This paper deals with such an interconnection, providing a theoretical background and practical guidelines, on the basis of museum studies and of the author’s research experience in this domain, supported by the results of surveys carried out on European museums visitors dealing with digital technologies. Media hybridization has a long and evolving tradition and it can contribute to transmit culture in engaging way to the public, respecting the scientific plausibility of contents. The choice of narrative structures and styles, as well as of interaction paradigms and technologies, is deeply conditioned by a series of factors that will be examined in detail. A general “direction” is needed to arouse in the visitor a feeling of confidence and trust, expectation and discovery that makes him/her feel at the center of an emotional and creative experience, of a progressive appropriation of meaning. Various typologies of experiences will be discussed and compared.https://www.mdpi.com/2571-5577/2/4/35experience design in museumsvirtual and mixed realitystorytellingdigital media integrationvisitor studies
spellingShingle Eva Pietroni
Experience Design, Virtual Reality and Media Hybridization for the Digital Communication Inside Museums
Applied System Innovation
experience design in museums
virtual and mixed reality
storytelling
digital media integration
visitor studies
title Experience Design, Virtual Reality and Media Hybridization for the Digital Communication Inside Museums
title_full Experience Design, Virtual Reality and Media Hybridization for the Digital Communication Inside Museums
title_fullStr Experience Design, Virtual Reality and Media Hybridization for the Digital Communication Inside Museums
title_full_unstemmed Experience Design, Virtual Reality and Media Hybridization for the Digital Communication Inside Museums
title_short Experience Design, Virtual Reality and Media Hybridization for the Digital Communication Inside Museums
title_sort experience design virtual reality and media hybridization for the digital communication inside museums
topic experience design in museums
virtual and mixed reality
storytelling
digital media integration
visitor studies
url https://www.mdpi.com/2571-5577/2/4/35
work_keys_str_mv AT evapietroni experiencedesignvirtualrealityandmediahybridizationforthedigitalcommunicationinsidemuseums