Summary: | Nowadays although both in Turkey and all over the world interest in Islamic finance have increased, it is understood that Islamic banking practices have not demonstrated an adequate development. Contribute to the economy in the realization Islamic banking has an important role in carrying the process of savings regained into the economy and transfer of funds quickly and effectively. Therefore, it is necessary for the development of the financial system to determine the attitudes and behavior of the stakeholders who benefiting from banking services, towards Islamic banking activities. In this study, it was aimed to determine the customer perception of existing and potential bank customers for Islamic banking activities through survey method. According to survey results, there are significant differences between the answers of the participants those who prefer to work with an Islamic bank, those who does not and those who undecided were detected. The Islamic banking activities which is evaluated as an alternative to the traditional banking system is not well known by customers and it is understood that potential bank customers' perceptions of Islamic finance is very weak
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