Effect of Learning Effectiveness on Market Orientation, Innovation, and Performance of SMEs
Market uncertainty can be caused by a constantly changing consumer preference, and it is market uncertainty that drives companies to continue to innovate. Some research results indicate that learning effect the market orientation and innovations that occur within an organization. Nevertheless, resea...
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Format: | Article |
Language: | English |
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PH "INZHEK"
2018-03-01
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Series: | Problemi Ekonomiki |
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Online Access: | http://www.problecon.com/export_pdf/problems-of-economy-2018-1_0-pages-378_383.pdf |
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author | Suratna Suratna |
author_facet | Suratna Suratna |
author_sort | Suratna Suratna |
collection | DOAJ |
description | Market uncertainty can be caused by a constantly changing consumer preference, and it is market uncertainty that drives companies to continue to innovate. Some research results indicate that learning effect the market orientation and innovations that occur within an organization. Nevertheless, research on influence of learning effectiveness on market orientation, innovation, and performance of Small and Medium Enterprises (SMEs) is still very minimal. Successful SMEs will contribute greatly to the development of the country by providing employment and increasing national income. Therefore, learning effectiveness and its impact on the market orientation, innovation, and performance of SMEs is of interest for researchers. This research explains the concept of training and its effect on market orientation, innovation, and performance of SMEs. In addition, the study proposes and tests effective training models and their impact on market orientation, innovation, and performance of SMEs. |
first_indexed | 2024-03-08T07:54:41Z |
format | Article |
id | doaj.art-5e4c4c0e51a34e2095656ae196ff102e |
institution | Directory Open Access Journal |
issn | 2222-0712 2311-1186 |
language | English |
last_indexed | 2024-03-08T07:54:41Z |
publishDate | 2018-03-01 |
publisher | PH "INZHEK" |
record_format | Article |
series | Problemi Ekonomiki |
spelling | doaj.art-5e4c4c0e51a34e2095656ae196ff102e2024-02-02T14:08:49ZengPH "INZHEK"Problemi Ekonomiki2222-07122311-11862018-03-01135378383Effect of Learning Effectiveness on Market Orientation, Innovation, and Performance of SMEsSuratna Suratna0Faculty of Social and Political Science, Universitas Pembangunan Nasional «Veteran» YogyakartaMarket uncertainty can be caused by a constantly changing consumer preference, and it is market uncertainty that drives companies to continue to innovate. Some research results indicate that learning effect the market orientation and innovations that occur within an organization. Nevertheless, research on influence of learning effectiveness on market orientation, innovation, and performance of Small and Medium Enterprises (SMEs) is still very minimal. Successful SMEs will contribute greatly to the development of the country by providing employment and increasing national income. Therefore, learning effectiveness and its impact on the market orientation, innovation, and performance of SMEs is of interest for researchers. This research explains the concept of training and its effect on market orientation, innovation, and performance of SMEs. In addition, the study proposes and tests effective training models and their impact on market orientation, innovation, and performance of SMEs.http://www.problecon.com/export_pdf/problems-of-economy-2018-1_0-pages-378_383.pdflearningmarket orientationinnovationbusiness performanceSME |
spellingShingle | Suratna Suratna Effect of Learning Effectiveness on Market Orientation, Innovation, and Performance of SMEs Problemi Ekonomiki learning market orientation innovation business performance SME |
title | Effect of Learning Effectiveness on Market Orientation, Innovation, and Performance of SMEs |
title_full | Effect of Learning Effectiveness on Market Orientation, Innovation, and Performance of SMEs |
title_fullStr | Effect of Learning Effectiveness on Market Orientation, Innovation, and Performance of SMEs |
title_full_unstemmed | Effect of Learning Effectiveness on Market Orientation, Innovation, and Performance of SMEs |
title_short | Effect of Learning Effectiveness on Market Orientation, Innovation, and Performance of SMEs |
title_sort | effect of learning effectiveness on market orientation innovation and performance of smes |
topic | learning market orientation innovation business performance SME |
url | http://www.problecon.com/export_pdf/problems-of-economy-2018-1_0-pages-378_383.pdf |
work_keys_str_mv | AT suratnasuratna effectoflearningeffectivenessonmarketorientationinnovationandperformanceofsmes |