The Analysis of Factors Affecting the Buying Interest of E-Commerce Customers
The goals of this research are to analyze factors affecting buying interest of e-commerce customers residing in the areas of Jakarta, Bogor, Depok, Tangerang, and Bekasi in Indonesia. A questionnaire is developed as the data acquisition instrument and is pretested by 30 respondents. The pretest is i...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Bina Nusantara University
2018-05-01
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| Series: | CommIT Journal |
| Subjects: | |
| Online Access: | https://journal.binus.ac.id/index.php/commit/article/view/2089 |
