Internationalization of Culture through Traditional Arts: A Case of Japanese SMEs
There are two important subjects concerning internationalization strategies that are of interest to academia, the business community and society in general. The first one is internationalization of small and medium-sized enterprises (SMEs); the other one is internationalization of local cultures. Th...
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Format: | Article |
Language: | English |
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CBS Open Journals
2013-11-01
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Series: | The Copenhagen Journal of Asian Studies |
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Online Access: | https://rauli.cbs.dk/index.php/cjas/article/view/4166 |