Seeking Insights About Cycling Mood Disorders via Anonymized Search Logs

BackgroundMood disorders affect a significant portion of the general population. Cycling mood disorders are characterized by intermittent episodes (or events) of the disease. ObjectiveUsing anonymized Web search logs, we identify a population of people with significant interest in mood s...

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Main Authors: Yom-Tov, Elad, White, Ryen W, Horvitz, Eric
Format: Article
Language:English
Published: JMIR Publications 2014-02-01
Series:Journal of Medical Internet Research
Online Access:http://www.jmir.org/2014/2/e65/
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author Yom-Tov, Elad
White, Ryen W
Horvitz, Eric
author_facet Yom-Tov, Elad
White, Ryen W
Horvitz, Eric
author_sort Yom-Tov, Elad
collection DOAJ
description BackgroundMood disorders affect a significant portion of the general population. Cycling mood disorders are characterized by intermittent episodes (or events) of the disease. ObjectiveUsing anonymized Web search logs, we identify a population of people with significant interest in mood stabilizing drugs (MSD) and seek evidence of mood swings in this population. MethodsWe extracted queries to the Microsoft Bing search engine made by 20,046 Web searchers over six months, separately explored searcher demographics using data from a large external panel of users, and sought supporting information from people with mood disorders via a survey. We analyzed changes in information needs over time relative to searches on MSD. ResultsQueries for MSD focused on side effects and their relation to the disease. We found evidence of significant changes in search behavior and interests coinciding with days that MSD queries are made. These include large increases (>100%) in the access of nutrition information, commercial information, and adult materials. A survey of patients diagnosed with mood disorders provided evidence that repeated queries on MSD may come with exacerbations of mood disorder. A classifier predicting the occurrence of such queries one day before they are observed obtains strong performance (AUC=0.78). ConclusionsObserved patterns in search behavior align with known behaviors and those highlighted by survey respondents. These observations suggest that searchers showing intensive interest in MSD may be patients who have been prescribed these drugs. Given behavioral dynamics, we surmise that the days on which MSD queries are made may coincide with commencement of mania or depression. Although we do not have data on mood changes and whether users have been diagnosed with bipolar illness, we see evidence of cycling in people who show interest in MSD and further show that we can predict impending shifts in behavior and interest.
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spelling doaj.art-6057cd464917415b8184629d4fff92f82022-12-21T20:19:53ZengJMIR PublicationsJournal of Medical Internet Research1438-88712014-02-01162e6510.2196/jmir.2664Seeking Insights About Cycling Mood Disorders via Anonymized Search LogsYom-Tov, EladWhite, Ryen WHorvitz, EricBackgroundMood disorders affect a significant portion of the general population. Cycling mood disorders are characterized by intermittent episodes (or events) of the disease. ObjectiveUsing anonymized Web search logs, we identify a population of people with significant interest in mood stabilizing drugs (MSD) and seek evidence of mood swings in this population. MethodsWe extracted queries to the Microsoft Bing search engine made by 20,046 Web searchers over six months, separately explored searcher demographics using data from a large external panel of users, and sought supporting information from people with mood disorders via a survey. We analyzed changes in information needs over time relative to searches on MSD. ResultsQueries for MSD focused on side effects and their relation to the disease. We found evidence of significant changes in search behavior and interests coinciding with days that MSD queries are made. These include large increases (>100%) in the access of nutrition information, commercial information, and adult materials. A survey of patients diagnosed with mood disorders provided evidence that repeated queries on MSD may come with exacerbations of mood disorder. A classifier predicting the occurrence of such queries one day before they are observed obtains strong performance (AUC=0.78). ConclusionsObserved patterns in search behavior align with known behaviors and those highlighted by survey respondents. These observations suggest that searchers showing intensive interest in MSD may be patients who have been prescribed these drugs. Given behavioral dynamics, we surmise that the days on which MSD queries are made may coincide with commencement of mania or depression. Although we do not have data on mood changes and whether users have been diagnosed with bipolar illness, we see evidence of cycling in people who show interest in MSD and further show that we can predict impending shifts in behavior and interest.http://www.jmir.org/2014/2/e65/
spellingShingle Yom-Tov, Elad
White, Ryen W
Horvitz, Eric
Seeking Insights About Cycling Mood Disorders via Anonymized Search Logs
Journal of Medical Internet Research
title Seeking Insights About Cycling Mood Disorders via Anonymized Search Logs
title_full Seeking Insights About Cycling Mood Disorders via Anonymized Search Logs
title_fullStr Seeking Insights About Cycling Mood Disorders via Anonymized Search Logs
title_full_unstemmed Seeking Insights About Cycling Mood Disorders via Anonymized Search Logs
title_short Seeking Insights About Cycling Mood Disorders via Anonymized Search Logs
title_sort seeking insights about cycling mood disorders via anonymized search logs
url http://www.jmir.org/2014/2/e65/
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