The trajectory of the formation of a bookseller-printer in southern America: Guilherme Echenique and the Livraria Universal in Pelotas
In this article, I have sought to understand the foundation of a bookshop and a typography press as part of a broader cultural and commercial project, which involved marital and mercantile networks amongst families from several regions of southern America. By reconstructing some aspects of the traje...
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| Format: | Article |
| Language: | Portuguese |
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Universidade do Estado do Rio de Janeiro
2022-04-01
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| Series: | Revista Maracanan |
| Subjects: | |
| Online Access: | https://www.e-publicacoes.uerj.br/index.php/maracanan/article/view/59463 |
| _version_ | 1797771092113227776 |
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| author | Cássia Daiane Macedo da Silveira |
| author_facet | Cássia Daiane Macedo da Silveira |
| author_sort | Cássia Daiane Macedo da Silveira |
| collection | DOAJ |
| description | In this article, I have sought to understand the foundation of a bookshop and a typography press as part of a broader cultural and commercial project, which involved marital and mercantile networks amongst families from several regions of southern America. By reconstructing some aspects of the trajectory of a bookseller-printer named Guilherme Echenique and of his family networks, I analyze the meaning of the emergence of the book industry to a lineage that has long been familiar with other productive and commercial transactions. Located in the south part of the state of Rio Grande do Sul, in the late 19th century, the enterprise invested in book merchandising precisely in a context of intense changes in traditional lifestyles associated with the countryside and of broader changes in society. The relationship between the bookseller-printer and the local political elite, composed mainly of ranchers’ sons, heirs of the decadent charqueadas, occurred through the sharing of cultural interests concerning gaucho matters that established a common way of thinking about the lifestyle in the south of the state. |
| first_indexed | 2024-03-12T21:31:29Z |
| format | Article |
| id | doaj.art-60888517423b413287476da574e97e46 |
| institution | Directory Open Access Journal |
| issn | 1807-989X 2359-0092 |
| language | Portuguese |
| last_indexed | 2024-03-12T21:31:29Z |
| publishDate | 2022-04-01 |
| publisher | Universidade do Estado do Rio de Janeiro |
| record_format | Article |
| series | Revista Maracanan |
| spelling | doaj.art-60888517423b413287476da574e97e462023-07-27T18:15:48ZporUniversidade do Estado do Rio de JaneiroRevista Maracanan1807-989X2359-00922022-04-01029314510.12957/revmar.2022.5946332117The trajectory of the formation of a bookseller-printer in southern America: Guilherme Echenique and the Livraria Universal in PelotasCássia Daiane Macedo da Silveira0Universidade Federal do Rio Grande do SulIn this article, I have sought to understand the foundation of a bookshop and a typography press as part of a broader cultural and commercial project, which involved marital and mercantile networks amongst families from several regions of southern America. By reconstructing some aspects of the trajectory of a bookseller-printer named Guilherme Echenique and of his family networks, I analyze the meaning of the emergence of the book industry to a lineage that has long been familiar with other productive and commercial transactions. Located in the south part of the state of Rio Grande do Sul, in the late 19th century, the enterprise invested in book merchandising precisely in a context of intense changes in traditional lifestyles associated with the countryside and of broader changes in society. The relationship between the bookseller-printer and the local political elite, composed mainly of ranchers’ sons, heirs of the decadent charqueadas, occurred through the sharing of cultural interests concerning gaucho matters that established a common way of thinking about the lifestyle in the south of the state.https://www.e-publicacoes.uerj.br/index.php/maracanan/article/view/59463tipografiaredes familiarestrajetóriaguilherme echenique |
| spellingShingle | Cássia Daiane Macedo da Silveira The trajectory of the formation of a bookseller-printer in southern America: Guilherme Echenique and the Livraria Universal in Pelotas Revista Maracanan tipografia redes familiares trajetória guilherme echenique |
| title | The trajectory of the formation of a bookseller-printer in southern America: Guilherme Echenique and the Livraria Universal in Pelotas |
| title_full | The trajectory of the formation of a bookseller-printer in southern America: Guilherme Echenique and the Livraria Universal in Pelotas |
| title_fullStr | The trajectory of the formation of a bookseller-printer in southern America: Guilherme Echenique and the Livraria Universal in Pelotas |
| title_full_unstemmed | The trajectory of the formation of a bookseller-printer in southern America: Guilherme Echenique and the Livraria Universal in Pelotas |
| title_short | The trajectory of the formation of a bookseller-printer in southern America: Guilherme Echenique and the Livraria Universal in Pelotas |
| title_sort | trajectory of the formation of a bookseller printer in southern america guilherme echenique and the livraria universal in pelotas |
| topic | tipografia redes familiares trajetória guilherme echenique |
| url | https://www.e-publicacoes.uerj.br/index.php/maracanan/article/view/59463 |
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