WHY ARE YOUTH INTENT ON INVESTING THROUGH PEER TO PEER LENDING? EVIDENCE FROM INDONESIA

This study aims to analyse the factors that influence the intention of youths/millennials in Jakarta, the capital of Indonesia, to invest in Peer to Peer (P2P) lending. Due to the relative newness of P2P lending in Indonesia, the framework utilised is the Technology Acceptance Model (TAM), and the s...

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Main Authors: Ichwan Ichwan, Rachmatina Kasri
Format: Article
Language:English
Published: Bank Indonesia 2019-12-01
Series:Journal of Islamic Monetary Economics and Finance
Subjects:
Online Access:http://jimf-bi.org/index.php/JIMF/article/view/1157
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author Ichwan Ichwan
Rachmatina Kasri
author_facet Ichwan Ichwan
Rachmatina Kasri
author_sort Ichwan Ichwan
collection DOAJ
description This study aims to analyse the factors that influence the intention of youths/millennials in Jakarta, the capital of Indonesia, to invest in Peer to Peer (P2P) lending. Due to the relative newness of P2P lending in Indonesia, the framework utilised is the Technology Acceptance Model (TAM), and the study involves around 400 youths, the majority of whom are Muslims. Further, the study employs Structural Equation Modelling (SEM) and logistic regression to analyse the influence of socio-demographic variables (gender, religion, marital status, education, employment, religion and income) on the intention to invest through P2P lending. The results of the study indicate that intention to invest in P2P lending is positively correlated and influenced by the attitude variable, which is itself influenced by factors including perceived ease of use, knowledge and trust in P2P lending. The results imply that the potential of youth to invest in P2P lending might be enhanced by improving technology (ease of use), literacy and trust in P2P lending. Moreover, it is suggested that those most interested in and more likely to invest through P2P lending are Muslims, have higher education and have higher incomes. With better literacy and marketing programmes, these groups could be targeted by P2P lending platforms to become potential investors. Lastly, the findings are expected to contribute to Islamic finance concepts and practices, particularly in the context of Indonesia.
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spelling doaj.art-60f54b620f444b87b2f808f36055c8682022-12-21T18:53:56ZengBank IndonesiaJournal of Islamic Monetary Economics and Finance2460-61462460-66182019-12-015474176210.21098/jimf.v5i4.11571157WHY ARE YOUTH INTENT ON INVESTING THROUGH PEER TO PEER LENDING? EVIDENCE FROM INDONESIAIchwan IchwanRachmatina KasriThis study aims to analyse the factors that influence the intention of youths/millennials in Jakarta, the capital of Indonesia, to invest in Peer to Peer (P2P) lending. Due to the relative newness of P2P lending in Indonesia, the framework utilised is the Technology Acceptance Model (TAM), and the study involves around 400 youths, the majority of whom are Muslims. Further, the study employs Structural Equation Modelling (SEM) and logistic regression to analyse the influence of socio-demographic variables (gender, religion, marital status, education, employment, religion and income) on the intention to invest through P2P lending. The results of the study indicate that intention to invest in P2P lending is positively correlated and influenced by the attitude variable, which is itself influenced by factors including perceived ease of use, knowledge and trust in P2P lending. The results imply that the potential of youth to invest in P2P lending might be enhanced by improving technology (ease of use), literacy and trust in P2P lending. Moreover, it is suggested that those most interested in and more likely to invest through P2P lending are Muslims, have higher education and have higher incomes. With better literacy and marketing programmes, these groups could be targeted by P2P lending platforms to become potential investors. Lastly, the findings are expected to contribute to Islamic finance concepts and practices, particularly in the context of Indonesia.http://jimf-bi.org/index.php/JIMF/article/view/1157financial technologypeer to peer lendingp2ptechonology acceptance modeltam
spellingShingle Ichwan Ichwan
Rachmatina Kasri
WHY ARE YOUTH INTENT ON INVESTING THROUGH PEER TO PEER LENDING? EVIDENCE FROM INDONESIA
Journal of Islamic Monetary Economics and Finance
financial technology
peer to peer lending
p2p
techonology acceptance model
tam
title WHY ARE YOUTH INTENT ON INVESTING THROUGH PEER TO PEER LENDING? EVIDENCE FROM INDONESIA
title_full WHY ARE YOUTH INTENT ON INVESTING THROUGH PEER TO PEER LENDING? EVIDENCE FROM INDONESIA
title_fullStr WHY ARE YOUTH INTENT ON INVESTING THROUGH PEER TO PEER LENDING? EVIDENCE FROM INDONESIA
title_full_unstemmed WHY ARE YOUTH INTENT ON INVESTING THROUGH PEER TO PEER LENDING? EVIDENCE FROM INDONESIA
title_short WHY ARE YOUTH INTENT ON INVESTING THROUGH PEER TO PEER LENDING? EVIDENCE FROM INDONESIA
title_sort why are youth intent on investing through peer to peer lending evidence from indonesia
topic financial technology
peer to peer lending
p2p
techonology acceptance model
tam
url http://jimf-bi.org/index.php/JIMF/article/view/1157
work_keys_str_mv AT ichwanichwan whyareyouthintentoninvestingthroughpeertopeerlendingevidencefromindonesia
AT rachmatinakasri whyareyouthintentoninvestingthroughpeertopeerlendingevidencefromindonesia