Peculiarities of Customer Relationships Management: a Case of Lithuanian Companies

Peculiarities of Customer Relationships Management: a Case of Lithuanian Companies

Increasing competition among companies, constantly growingproduct and service quality requirements, rapidly changing consumerbehavior, technology advancements and changes enablescustomer to make decisions which product or service to buy. Inthis context, customer relationship management is becoming a...

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Bibliographic Details
Main Authors:	Gintarė Bliujūtė, Renata Korsakienė
Format:	Article
Language:	English
Published:	Vilnius Gediminas Technical University 2014-04-01
Series:	Mokslas: Lietuvos Ateitis
Subjects:	relationships with customers, customers, motives for implementation, problems of implementation, Lithuanian companies.
Online Access:	http://www.mla.vgtu.lt/index.php/mla/article/view/611

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