Patriotism as a Valuable Resource in the Development of Corporate Culture of Russian Companies: Assessment of Factors, Genesis of Concepts, Trends and Development Trends

Corporate communications existed long before the formation of the theory of marketing and management. Even in Rome industry guilds prescribed ethical rules of conduct between representatives of different professions which can be called protocol relations. At that time, the formation of patriotism be...

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Bibliographic Details
Main Authors: N. V. Grishanin, Ya. V. Minevich, T. D. Sokolova, D. A. Tidzhiev
Format: Article
Language:English
Published: Ассоциация независимых экспертов «Центр изучения кризисного общества» (in English: Association for independent experts “Center for Crisis Society Studies”) 2023-07-01
Series:Контуры глобальных трансформаций: политика, экономика, право
Subjects:
Online Access:https://www.ogt-journal.com/jour/article/view/1162

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