Value Co-Creation Behavior in Green Supply Chains: An Empirical Study
As an important supply chain development strategy, green investment and sustainability are concerns of the government and enterprises. However, due to the high cost and low profit of green investment, a large number of small and medium-sized firms can be deterred from their implementation. Value co-...
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Format: | Article |
Language: | English |
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MDPI AG
2020-07-01
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Series: | Energies |
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Online Access: | https://www.mdpi.com/1996-1073/13/15/3902 |
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author | Xianliang Shi Genzhu Li Ciwei Dong Yefei Yang |
author_facet | Xianliang Shi Genzhu Li Ciwei Dong Yefei Yang |
author_sort | Xianliang Shi |
collection | DOAJ |
description | As an important supply chain development strategy, green investment and sustainability are concerns of the government and enterprises. However, due to the high cost and low profit of green investment, a large number of small and medium-sized firms can be deterred from their implementation. Value co-creation has become a key measure to solve this problem. This article explores the relationship between the green supply chain (GSC) strategy, value co-creation, and corporate performance in the manufacturing environment, and considers the regulatory effects of internal environmental factors and external environmental pressures on this relationship. Based on data from 115 manufacturers in China, we tested the hypotheses, explained the statistical results, and identified key concerns for implementing GSC through value co-creation. The findings reveal that the GSC strategy can promote a high level of firms’ value co-creation with their supply chain partners, and different value co-creation modes have different effects on firm performance (i.e., operational performance, innovation performance, and financial performance). In addition, the findings indicate that macro-level external pressure and micro-level internal support could enhance such effects. This study enriches the literature with value co-creation modes and GSC management by integrating GSC strategies and value co-creation strategies, providing confidence to the firms and their supply chain partners in value co-creation, thus helping them to better implement a GSC strategy. |
first_indexed | 2024-03-10T18:05:09Z |
format | Article |
id | doaj.art-6208a8f4562d45b7b9a664b30775fbd9 |
institution | Directory Open Access Journal |
issn | 1996-1073 |
language | English |
last_indexed | 2024-03-10T18:05:09Z |
publishDate | 2020-07-01 |
publisher | MDPI AG |
record_format | Article |
series | Energies |
spelling | doaj.art-6208a8f4562d45b7b9a664b30775fbd92023-11-20T08:34:52ZengMDPI AGEnergies1996-10732020-07-011315390210.3390/en13153902Value Co-Creation Behavior in Green Supply Chains: An Empirical StudyXianliang Shi0Genzhu Li1Ciwei Dong2Yefei Yang3School of Economics and Management, Beijing Jiaotong University, Beijing 100044, ChinaSchool of Economics and Management, Beijing Jiaotong University, Beijing 100044, ChinaSchool of Business Administration, Zhongnan University of Economic and Law, Wuhan 430073, ChinaSchool of Economics and Management, Beijing Jiaotong University, Beijing 100044, ChinaAs an important supply chain development strategy, green investment and sustainability are concerns of the government and enterprises. However, due to the high cost and low profit of green investment, a large number of small and medium-sized firms can be deterred from their implementation. Value co-creation has become a key measure to solve this problem. This article explores the relationship between the green supply chain (GSC) strategy, value co-creation, and corporate performance in the manufacturing environment, and considers the regulatory effects of internal environmental factors and external environmental pressures on this relationship. Based on data from 115 manufacturers in China, we tested the hypotheses, explained the statistical results, and identified key concerns for implementing GSC through value co-creation. The findings reveal that the GSC strategy can promote a high level of firms’ value co-creation with their supply chain partners, and different value co-creation modes have different effects on firm performance (i.e., operational performance, innovation performance, and financial performance). In addition, the findings indicate that macro-level external pressure and micro-level internal support could enhance such effects. This study enriches the literature with value co-creation modes and GSC management by integrating GSC strategies and value co-creation strategies, providing confidence to the firms and their supply chain partners in value co-creation, thus helping them to better implement a GSC strategy.https://www.mdpi.com/1996-1073/13/15/3902green supply chainvalue co-creationfirm performance |
spellingShingle | Xianliang Shi Genzhu Li Ciwei Dong Yefei Yang Value Co-Creation Behavior in Green Supply Chains: An Empirical Study Energies green supply chain value co-creation firm performance |
title | Value Co-Creation Behavior in Green Supply Chains: An Empirical Study |
title_full | Value Co-Creation Behavior in Green Supply Chains: An Empirical Study |
title_fullStr | Value Co-Creation Behavior in Green Supply Chains: An Empirical Study |
title_full_unstemmed | Value Co-Creation Behavior in Green Supply Chains: An Empirical Study |
title_short | Value Co-Creation Behavior in Green Supply Chains: An Empirical Study |
title_sort | value co creation behavior in green supply chains an empirical study |
topic | green supply chain value co-creation firm performance |
url | https://www.mdpi.com/1996-1073/13/15/3902 |
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