The research and development prospects of the Ukrainian tourist brand

The aim of the article. The features of Ukrainian tourism are analyzed in the article. Authors confirmed that Ukraine has good natural geographic, cultural, historical, socio-economic and other background for tourism industry development. New tourist brand of Ukraine is considered. Possible prospect...

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Bibliographic Details
Main Authors: A.S. Teletov, V.V. Zarubinа, O.E. Timashova
Format: Article
Language:English
Published: Sumy State University 2014-03-01
Series:Marketing i Menedžment Innovacij
Subjects:
Online Access:http://mmi.fem.sumdu.edu.ua/sites/default/files/mmi2014_1_27_42.pdf